Generating Sales With Lead Generation Marketing ToolsWritten by Erick Shipmon
One of best projects to undertake as an online marketer is to master art of generating sales from your warm market contacts. A warm market is simply people who have already been exposed to your business and marketing plan. It can be described as “breaking ice” with your potential customers. The best way to generate a warm market is with lead generation marketing tools. A marketing tool is a tool that people use to create what we call lead prosperity. If you are not in lead prosperity, you are not making money with your online business. With lead generation marketing tools you may decide to create several lead capture pages which are designed to generate interest from prospects on your business. The pages will contain a place to enter their contact information i.e. (name, telephone number, and email). This is also called a lead capture form. After information is filled out on lead capture form, individual is
| | Network Marketing is a ProfessionWritten by Rita Rinttila
Network marketing is a profession. In order to master any profession, you need proper training. Often people start a network marketing business with no or only minimal training. The training that network marketing companies teach is often not enough. How do I dare to say that? Just look at numbers. Our industry has huge attrition rates. Majority of new network marketers fail to generate extra income they are after when starting their businesses, and many just quit or start a new venture hoping for better success in next one. What do you need to become a network marketing professional? First of all, you need to commit to personal development in order to build correct mindset. You need to dedicate time daily to read personal development books and/ or listen to CDs and tapes to build a success mindset. You have probably heard saying: The amount of money you make will always be in direct proportion to your personal growth. The most successful people have mentors and coaches in various areas of life. Secondly, your task as a network marketer is to build a huge contact or lead database. It doesn’t help to have a great product/service or opportunity, if you don’t have enough prospects to share your product/service or recruiting information with. The biggest challenge network marketers face is how to generate quality leads. Network marketing companies teach people various methods to prospect and promote their businesses, e.g. their warm market, talk to anyone (so called 3 ft rule), advertise free in internet and generate leads through your website, place ads in local newspapers, post flyers around town etc. Many network marketing companies also recommend to buy opportunity seeker leads prices of which range from pennies to several dollars a piece. I personally believe that all of these methods work if you just work them long and persistently enough. However, question is who has persistency and funds to do it? You need a simple methodology that works for you and you truly believe in yourself, and most importantly that is easy to duplicate and teach to your team members.
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