Fundraising Run Smoothly

Written by Heidi Richards, MS


Want your next fundraiser to run more smoothly? Here are ten tips to help you create a successful marketing plan.

Put your project plan in writing - Run your fundraiser like a business. A written project plan that spells out all roles and responsibilities is your blueprint for success. Create a timeline - Make sure that your start date and end date are both firm. Make sure your project does not conflict with other major events where your constituency is likely to participate.

Recruit, recruit, recruit (volunteers that is) - Letrepparttar community you serve know that you need more caring individuals to help with your goals. People who volunteer do so because they are asked. So ask! Use your newsletter, website and word of mouth to help in your recruitment efforts.

Incorporate your website - Don’t have one? There is no better time thanrepparttar 136362 present to create one. Your website should be used to communicate goals, thank your sponsors, recognize successes, honor individual contributors, tell about upcoming events, etc. Be sure you promote your web site on all your marketing materials.

Look atrepparttar 136363 past to planrepparttar 136364 future - See what's been successful before. Review your records. Find areas that need improvement. What did you do best? Do it again! Is there something you have always done that is onrepparttar 136365 decline. Examinerepparttar 136366 reasons forrepparttar 136367 decline. Perhaps it is time to change course or find a new event. If your stakeholders are bored with a project, chances are, so isrepparttar 136368 audience you serve.

Identifying and Recruiting Future Volunteer Leaders

Written by Heidi Richards, MS


"We sometimes feel that what we do is just a drop inrepparttar ocean, butrepparttar 136361 ocean would be less because of that missing drop." - Mother Theresa

Identifying and Recruiting Future Volunteer Leaders:

Did you know that forrepparttar 136362 most part,repparttar 136363 higherrepparttar 136364 education level of peoplerepparttar 136365 more likely they are to volunteer - andrepparttar 136366 more hours they will giverepparttar 136367 organization? Now isrepparttar 136368 time to look at your community and focus on finding those volunteers. Not only will they be able to contribute their time and experience, they most likely will have a specific talent or skill that will move your organization forward.

Here are some other ideas for developing future leaders in your organization:

Create a volunteer leadership-training matrix (master plan). Give volunteer leaders many opportunities to further their education, through training and continuing education.

Host volunteer orientations on an annual basis, or more often. Job descriptions change and grow, and volunteer leaders should berepparttar 136369 first to know of these changes. Knowledge equals power.

Allow your volunteers to start where they are. Do they need to begin with a committee assignment before co-chairing or chairing a committee? Oftentimes we want to put high profile people in roles of leadership and authority before they have hadrepparttar 136370 proper training or gotten to know allrepparttar 136371 processes of their particular committee. Experience builds leadership.

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