Though each web site is different, it is possible to build a universal plan of actions that will bring you free targeted web site traffic and convert it into more sales.
This plan of actions can be split into three stages: (1) Getting Targeted Traffic (2) Growing The Client Base And Getting More Sales (3) Adjusting Web Site To Current Online Market Requirements
So, let's briefly cover all stages.
START UP - GETTING TARGETED TRAFFIC
STEP # 1. Find joint-venture partners and affiliates in your niche.
STEP # 2. Get emails and names of your partners and affiliates-to-be.
STEP # 3. Email them your joint-venture or affiliate offer.
NOTE: These people will make a great job for you - they will bring targeted users to your web site and advertise your offers for their clients or for targeted online audience. Make sure to offer them good conditions of cooperation: more motivated they are to work with you, better they will work to give you targeted web site traffic or advertise your offers.
GROWING THE CLIENT BASE - GETTING MORE SALES
STEP # 4. Set up link exchange directory.
Try to exchange links with web sites that have a bigger page rank and are niche related to your web site.
STEP # 5. Use autoresponder to convert web site visitors into prospects and clients.