Free Traffic Course - Day 7

Written by Nickolay Bokhonok

When you work with web site traffic, you must haverepparttar tools that show yourepparttar 149947 real picture about this traffic. You must know for sure how targeted your visitors are, what they want, what offers they like more, what offers cut down their motivation to use your product/service.

Only professional URL tracking tools can show yourepparttar 149948 real picture about your online business. And those who do not want to see real picture, venture their business to a great risk of losing everything.


Nothing difficult at all. You create a special link and put it inside your copy, mailing message, autoresponder letter, pop-up window, web page - anywhere you wish. Your URL gets special 'counter' that is activated every time someone clicks your link. When you knowrepparttar 149949 statistic information about clicks on any of your links, you seerepparttar 149950 response that your business gets with clients, subscribers and web site visitors.

A simple example will show how URL tracking can help you to qualifyrepparttar 149951 motivation for your products among subscribers. Let's say you have 3,000 subscribers in your car driving tips course. Using URL statistics you can see how much clients exactly are ready for special action with your web site.

You write email letter to your subscribers, saying: "bla-bla-bla. You are my subscribers. I have terrific car related offers to you."

Then you place several trackable links with text:

"...Click this link if you want to get discounts for car wash:

Click this link if you want to get car insurance:

Click here if you do not have a car and want to get loan for car purchase: ..."

This example is simplified, but you can getrepparttar 149952 idea. People will click on particular links if they like any particular offer. And you just look atrepparttar 149953 statistics forrepparttar 149954 number of clicks on each link and know:

1. How many people from your list have a car (link 1 + link 2)

2. How many people from your list do not have a car (link 3)

3. How many people from your list are interested in lower prices car wash services (link 1)

Free Traffic Course - Day 6

Written by Nickolay Bokhonok

We will start with one Internet Marketing myth -repparttar pop-ups do not work today. They give no effect torepparttar 149946 web site, they do not bring any traffic, just distractrepparttar 149947 attention. This myth is partially true: old-fashioned pop-ups do not work. Modern pop-ups have advanced much further: today they give fresh look torepparttar 149948 web site.

Who can say that pops-ups do not work if Corey Rudl - a very famous Internet marketing millionaire, let God take his soul to heavens - made huge money with his hovers (it isrepparttar 149949 way he called pop-ups)? So, when someone says about poor marketing effectivity for pop-ups, you have a reply, "Maybe you talk about old pop-ups. I know that a famous Internet marketer made $2,064,000 in 2004 with a new-styled pop-up window. Don't you think it is quite effective with such profits?"

Now let's try to figure out difference between old and new pop-ups and why modern pop-ups are so important for targeted traffic and sales on any web site.

The old pop-ups were a real natural disaster. They always popped out, bothering you from viewing and using web sites. When web sites even used multiple pop-ups: imagine you found a web site and then 5-10 pop-ups appear on your display. It is not marketing, it is torturing!

Old pop-ups looked very similar. Once pop-up window appeared, you already new it is not interesting to look what is written inside. Even perfect copywriting could not save old pop-ups from being closed by angry web surfers.

No wonder thatrepparttar 149950 producers of web browsers decided to stop this "pop-up tragedy". They made special functions for their browsers to recognizerepparttar 149951 pop-ups and block them. It was a saving step for Internet users. But it was notrepparttar 149952 end of pop-ups.

When something has sound ideas (and pop-up idea is very interesting for marketing), it will not disappear. And pop-ups were reinvented soon. The changes were really favorable.

First of all, they started looking like a real picture which showsrepparttar 149953 professionalism of web site owner.

The pop-ups today can emphasizerepparttar 149954 idea of whatrepparttar 149955 clients will after clicking onrepparttar 149956 link of this window or after subscribing to web form in it. For example, if pop-up window promotes subscription to free educational course, pop-up can look like a book with high quality design. If pop-up promotes a discount limited in time,repparttar 149957 window will be looking like a countdown link, etc.

Cont'd on page 2 ==> © 2005
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