Free Popularity Metrics: The Real Deal in Web Site Assesment

Written by Pete Prestipino


With millions of domains in existence and more added every day, it is becoming increasingly difficult to tellrepparttar established business fromrepparttar 118804 start up. This is why using popularity metric services can come in handy. Use of this information can provide a wealth of data about your online promotions and overall popularity (when understood contextually). Keep in Mind: The Proof is inrepparttar 118805 Sample The quality of information offered in metrics depends greatly onrepparttar 118806 sample. The larger and more diverserepparttar 118807 sample,repparttar 118808 more representativerepparttar 118809 data.

What You're Looking for with Popularity Metrics Services Whilerepparttar 118810 information provided by these services should never be used a means to determine your overall success,repparttar 118811 information that many provide can be extremely useful inrepparttar 118812 overall marketing and business development of your online business and its web site.

Benchmarking: A great way to use metric services is to gauge where you rank online against your competitors. Knowing that a related company has more links, traffic or page views than your site will prove invaluable. By knowing more about your competitors than they do about you, you'll be better positioned to top your business category inrepparttar 118813 long run.

I'm Guilty Until Proven Innocent

Written by Jim Edwards


No doubt about it.

"Spam" (unsolicited commercial email) threatens to paralyze and ultimately destroyrepparttar email system as it currently exists onrepparttar 118803 Internet.

Anyone with an email address can attest torepparttar 118804 fact thatrepparttar 118805 avalanche of Spam has only increased inrepparttar 118806 last year and shows no sign of stopping.

However,repparttar 118807 current system many Internet Service Providers (ISP's) use to deal with Spam may just destroyrepparttar 118808 Internet's email system long beforerepparttar 118809 spammers do.

Now, I won't deny thatrepparttar 118810 weight ofrepparttar 118811 Spam on any ISP's resources can rate very significant.

It's been estimated that between 30-60% of all email now sent is Spam!

This means that 30-60% an ISP's system resources (bandwidth, hardware, system maintenance) go towards delivering messages nobody wants to receive.

Out of self-defense, many ISP's turn to third party services like SpamCop, SPEWS (Spam Prevention Early Warning System), and SpamHaus to help them identify sources of spam and blockrepparttar 118812 messages before their email systems get clogged.

No Trial - No Defense - Guilty!

In theory, it's a great system.

In practice, it creates a situation resembling a witch hunt whererepparttar 118813 accused gets burned atrepparttar 118814 stake without a trial, let alonerepparttar 118815 ability to face their accuser. Here's howrepparttar 118816 system works.

Let's say a business habitually sends legitimate email to its customers or prospects who asked to receiverepparttar 118817 email.

As long as nobody complains, life proceeds as normal.

But then let's say one of those people forgets they opted in torepparttar 118818 business's email list and reports an email message as spam to one ofrepparttar 118819 services I mentioned above.

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