Frames and Search Engines

Written by Sumantra Roy

When it comes to framed sites andrepparttar effect thatrepparttar 141628 use of frames by a site has on its search engine ranking, there are two schools of thought.

Some people say that framed sites, if done properly, have no problems in getting good rankings inrepparttar 141629 search engines.

Others claim that if search engine optimization is important to you, never use frames.

In my opinion,repparttar 141630 truth lies somewhere in between. Yes,repparttar 141631 use of frames does throw up a few issues when it comes to getting good rankings inrepparttar 141632 search engines which don't understand frames.

Hence, when you are designing a new site, I would recommend that you avoid using frames, unless you have a specific reason for doing so.

However, if you already have a site which uses frames, all is not lost. You can still get good rankings inrepparttar 141633 search engines even though you have used frames.

Furthermore, using frames also has its own advantages when it comes to search engine placement, as we shall later on.

This article assumes that you have a working knowledge of frames. For more information on frames, go to

In case your site uses frames,repparttar 141634 key to getting good rankings lies in usingrepparttar 141635 NOFRAMES tag. The NOFRAMES tag is intended to help framed web sites display some content for those people who are using browsers which don't understand frames.

The search engines which don't understand frames also look atrepparttar 141636 NOFRAMES tag. Hence, if you are using frames, you need to add content torepparttar 141637 NOFRAMES tag.

What you should do is to add a complete web page withinrepparttar 141638 NOFRAMES tag. Ensure that this page repeatsrepparttar 141639 important keywords for your site a number of times.

Also, in order to ensure thatrepparttar 141640 content withinrepparttar 141641 NOFRAMES tag is as prominent as possible torepparttar 141642 search engines, you should putrepparttar 141643 NOFRAMES tag right afterrepparttar 141644 FRAMESET tag. However, don't putrepparttar 141645 NOFRAMES beforerepparttar 141646 FRAMESET tag. If you do that, Internet Explorer will display your site correctly but Netscape will displayrepparttar 141647 content present inrepparttar 141648 NOFRAMES tag, rather thanrepparttar 141649 content present withinrepparttar 141650 frames.

WYSIWYG Versus Coding: HTML With A Purpose

Written by Jim D. Ray

After years of working with entrepreneurs who developed their first web site using an image-based editor,repparttar new world of internet marketing has placed a stronger emphasis on web development that conforms to technical concerns such as search engine optimization and multi-browser compatibility.

Wigging Out

WYSIWYG (What You See Is What You Get, pronounced “whizzy wig”) web site editing programs can allow anyone to develop rich, full-feature web sites without a working knowledge of HTML (Hypertext Markup Language). Many of these programs feature a “drag and drop” user interface, accomplishing eye-catching web site development in muchrepparttar 141520 same way one might perform desktop publishing.

However, many, if not most of these programs generate HTML files that oftentimes results in compatibility issues. A few key concerns in developing web sites using WYSIWYG editors include:

* Text content may not be positioned atrepparttar 141521 top ofrepparttar 141522 HTML file, which search engines like Google use to determine search engine ranking; * Font sizes may not be fixed, displaying garbled or overlapping text; * Content placement may not appear uniformly in less popular, yet fully functional browsers; * Future expandability of your web site may be limited torepparttar 141523 program’s design interface.

Although many WYSIWYG programs are capable of developing visually appealing web design, HTML automatically generated byrepparttar 141524 program for upload torepparttar 141525 World Wide Web may limit your web site’s compatibility and expandability, long-term.

Coding by Hand

Coding HTML by hand can be a challenging, yet worthwhile endeavor, asrepparttar 141526 flexibility of hand-coded HTML measurably outweighsrepparttar 141527 time required to become familiar withrepparttar 141528 language.

Although a relatively simple programming language, HTML is a diverse subject with many facets that can be used to create a dynamic, rich web presence. There are a number of on-line tutorials offering basic and advanced HTML guidance, as well as HTML’s secondary offshoot languages, such as DHTML and XML. A search on Google ( using terms such as “HTML how to” or “HTML tutorial” will produce a myriad of results for new and advanced programmers.

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