Four Joint Venture Strategies To Quadruple Your Ezine Subscriber Base Over The Next Two Months

Written by Dr. Bill Nieporte

What would an influx of a several thousand new ezine subscribers do to your profit margin overrepparttar next two months? If you've got a worthwhile product and a site that sells, you could easily quadruple your profits!

So how do you build your subscriber base? I want to suggest four *Joint Venture* strategies that really work. A joint venture is an arrangement where two or more people trade on their resources forrepparttar 124421 mutual benefit of all. Here's how such marketing strategies might work for ezine publishers.


One ofrepparttar 124422 most poorly kept secrets Internet marketing is that if you write content for your ezine and submit it to other editors, many of them will accept it for publication. Fresh and valuable information is a hot commodity for among ezine editors.

In return you (the author) will benefit from having a free resource box of about seven lines to advertise your ezine and/or other product.

It this strategy productive? Most definitely! Overrepparttar 124423 last four weeks I have distributed two fresh articles to other ezine editors. At last count these two articles have earned me nearly 500,000 FREE ezine impressions. One ezine contained over 150,000 subscribers. Within six hours after this issue hitrepparttar 124424 Internet my subscriber count had increased by over 400.


Here's a very novel idea that works wonders. Create a "Joint Venture Publishing Partnership" with a fellow ezine. Find an ezine that targets an audience your products are geared to attract. Then proposerepparttar 124425 deal. Suggest torepparttar 124426 editor that your cross publish your ezine to other's lists.

The Magic Number

Written by Bob Osgoodby

Having published a Newsletter for over 6 years we've learned a few "tricks". Probablyrepparttar most important one is that people want to get their information as quickly as possible. They are not willing to wade through tomes of information, no matter how well written, to getrepparttar 124420 ideas presented inrepparttar 124421 article.

If two identical newsletters are published, except one has a rather long article, andrepparttar 124422 other has a condensed version ofrepparttar 124423 same article, there will be a disproportionate number of "unsubscribes" fromrepparttar 124424 first, and few, if any, fromrepparttar 124425 second. This has got to tell us all something.

The magic number, we have found, is 750 words or less.

Personally, I try to keep allrepparttar 124426 articles I write (and publish in our Newsletters) under that magic number. If I let my fingers get away from me, and have exceeded that magic number, I take a long hard look atrepparttar 124427 article. Nine times out of ten, it can either be shortened or made into two articles.

Most modern word processors have a word count feature. As you are developing your article, if you check this on a regular basis, you can achieverepparttar 124428 desired size without having to go back and rewrite it.

The second, and equally important "trick" is to word wrap at 65 characters per line. If you don't, people may receive your article in a format that is very difficult to read. Many mail packages default to 65 characters per line, while others default to a higher number.

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