1. Directory Linking

Create separate directories for each topic on your web site. No more than 25 -- major search engines will bounce you out, or black list you, if more than 25 on any one page. A few years back search engines didn't make this distinction, however, now they do.

Always request that your web site be listed on other people's web site. All they can do is say no. However, they might say yes. Design an template e-mail for this request. You can do so in a "signature" as well in Outlook.

Have a few different sizes of directly linking paragraphs available for quick submits.

2. Bonus Advertising or Exchange

Do you have a product or service that doesn't sell well?

Let others add it to their offers as a bonus. Offer it as a freebie for someone else's product or service.

Create a template e-mail that others can use to cut and paste into their e-mail or broadcast system to send out to their subscribers. Goal -- make it as easy as possible on receiver to propel information to their lists.

3. Trade Autoresponder Space With Other Businesses

Hang up hopes that it represents a passing fad sharing fate of Beanie or Pet Rock.

With legitimate high-tech stocks finally in market, regular people doing "real" business online, and consumer acceptance to point of purchasing movie tickets and homeowners insurance over Internet, Web is here to stay.

However, many people still get that glassy-eyed, far away dreamer look on their faces when they think of riches awaiting them on just other side of their own dot-com.

Well, whether your business represents a laptop on a TV tray in basement, or a mega-corporation with offices all over world, my last 7 years in Wild West online has revealed a few "truths" which should last from here until end of computers.

** There is no get-rich-quick! **

I guess it's in man's nature to desire instant wealth.

Since dawn of history, people threw common sense to wind and went off in search of "buried treasure." Unfortunately, instead of discovering riches, most just ended up buried under a load of debt, misery and despair themselves.

In late 1990's we saw modern day equivalent of a gold rush with high-tech stocks, dot-com companies, and investors who threw common sense to wind.

Well, we all know result.

** The "Secret" to online business success! **