Maximize Your Frames For Ultimate Search Engine Performance! By Martin Lemieux
A few years back, "next big thing" to be was utilizing frames within your design. They would prove to be esthetically great for a design since a user wouldn't have to scroll down anymore, they could scroll though information within a window in design.
Even big boys of industry tested and implemented frames right away but there was a big problem.... Search engines don't find crutial information you want them too and here's why...
Let's say you have a page set up with 4 frames, one for top header, one for buttons on left, one for bottom and last for information in middle.
For a search engine to look at one page, it would have to recognize and crawl through four pages of information just to piece together one layed-out page of your web site.
When it comes to better search engine performance, you want all search engines to find your crutial information as quickly as possible but with frames they literally have to go through a maze just to find one aspect of your business.
So if you are using frames within your design, here's next logical step, either:
1) Re-design your site without using frames 2) Add more information built into your frames
Number 1 is pretty straight forward and I think you know what to do if you choose number 1.
Number 2 on other hand gets a little tricky...
Assuming that you know enough about frames and that you haven't allowed users ability to scoll down every frame, let's start to implement more information within your frames.
NOTE: For already established web sites, you want to find out what frames have been indexed 1st and which ones haven't. The ones that have been indexed 1st are ones you will add more links to.
Aside from that, what you want to do is pre-determine and select a frame that visitors CANNOT scroll up/down or side to side. Doing this will ensure that only search engines can see your information and not user who might wonder what in world you are doing.