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What's The Status Quo?
There is a new trend in golf today and it is found at
resort-style golf course. Such courses are popping up around established private, semi-private and public golf links already notably apparent for years. In comparison to country club golf for
wealthier, semi-private golf for
privileged and public courses which cater more to
beginner or less serious advocates of
sport,
resort-style golf courses have addressed a new market of golf to take
game to
next level.
Some of this has been accomplished through strategic locations in pristine settings, rolling terrains which follow canyon ridge lines, deceptive panoramic views, meandering fairways, shots that required carry over arroyos, barrancas and ravines to avoid disaster, and picturesque layouts on
edge of rivers, lakes and oceans. Along with adding
name of a famous golf course architect like Pete Dye, Arnold Palmer, Jack Nichalaus, Tom Fazio, Billy Casper, to name a few, building-in difficultly factors such as length, fast and angulating putting surfaces, pot bunker fairways, and a variety of elevated tees and elevation changes,
golfer is faced with more challenges, thrills, gratification and disappointment while being given
incentive to perform at their peak.
After playing a variety of
resort-style golf courses
past year, this reporter identifies this new breed of courses by a few other features not usually found in
status quo. For instance, first and foremost,
new competition created by
progression in this facet of
sport has given birth to assertive marketing efforts. Sales, marketing and public relation executives are now prevalent in most resort-style golf operations. Many resort-style courses are now associated or owned by a hotel enterprise.
Numerous celebrity and charity tournaments, as well as professional tour exhibitions are held at such facilities, taking advantage of
appeal and fascination of
courses themselves. Resort-style golf facilities are usually built with several course layouts. Typically two 18-hole courses are
norms, but it is quite common to play at a 27-hole facility, utilizing only two-thirds of its holes for a round.
Four to five levels of tee boxes are provided in comparison to
three levels found at older and more traditional courses, thus ensuring
right comfort level for every player. Resort-style courses thrive on maximizing guest satisfaction, and
most common way known to man is through warm hospitality.