Festival Mania!

Written by Ed Williams


What’srepparttar big deal with festivals these days?

I mean it, why are there so many festivals now? Used to, you would hear about an occasional festival here and there, for example, there might be a watermelon festival down in south Georgia somewhere, or there might be a rattlesnake round-up over in Alabama, or whatever. These events came very few and far between, and they were a fairly big deal mostly for that reason.

Contrast that torepparttar 119604 present - everyone has a festival going on these days. Why just recently I took a look around central Georgia, and it’s amazing how many of them are being held. All I can say is that they must bringrepparttar 119605 money in, because some of them border onrepparttar 119606 almost absurd. You can almost sense that some civic group got together and decided, “Hey, we need to bring in a few bucks for our city or county coffers, so what better way to do it than to put on our first ever Dead Possum Festival!”

Maybe I’m being too harsh, though. Hey, if festivals bring in tourists and money, who am I to complain? We live in a capitalist economy, I’m proud each and every day that we do, so we can vote for whatever we desire with our dollars and cents. It’s a simple, beautiful system. And, in that spirit, I think I’m going to suggest some potential festivals for any interested cities or towns out there, some that should be immediately taken into consideration, and some that I have no doubt would bring in tens of thousands of dollars for whatever community puts them on:

1. “The Sunburned Chest Festival” - What better way to pull a big crowd than to announce a festival with its main event being a contest - a contest between female entrants to see whose chest isrepparttar 119607 most sunburned. Of course,repparttar 119608 judges would have to make a comparison betweenrepparttar 119609 contestants’ burned and non-burned skin, and that alone would constituterepparttar 119610 major draw for this particular festival. And, as y’all might guess, you’d have thousands of male attendees, and sales for items like sunglasses, beer, and disposable cameras would skyrocket.

2. “The Bring In Martha Stewart On The Day Of A Big Ball Game Festival” - Now this wouldn’t come cheap, as Martha probably charges a hefty fee to make a personal appearance, but it would be well worthrepparttar 119611 expense. Schedule her in onrepparttar 119612 day ofrepparttar 119613 Super Bowl, for example, and put her in a large auditorium to make a speech. Ticket sales would go throughrepparttar 119614 roof as most ofrepparttar 119615 women inrepparttar 119616 area would show up to hear whatever Martha has to say. The men inrepparttar 119617 area would then purchase much more beer, cigars, chips, dips, and other sports related food items as they would know they could enjoy them in complete peace whilerepparttar 119618 game is going on. It’s a “can’t miss” strategy, Martha pulls inrepparttar 119619 women,repparttar 119620 men buy more food, everyone involved benefits.

Has the Net Finally Come To a Full Cycle?

Written by Debra Gravelle


Outside of consistently acquiring enough targeted traffic coming to your website, Lead Generation has beenrepparttar webmasters second fore most concern in keeping their income streams alive withinrepparttar 119603 reams of survival. You’ve heard it plenty of times, “The money’s inrepparttar 119604 List”.

The next latest buzz is to acquire targeted traffic to come to your website. Ifrepparttar 119605 targeted traffic was pinpointed with enough accuracy, in theory that visitor would possibly be interested in purchasing your product or service as well as rendering his/her name and email address for further follow up from you. Ultimately increasing your ROI, return on investment.

Problem is that webmasters have been programmed into believing that they must give away “bonuses” and “gifts” in order to accomplishrepparttar 119606 task. Creatingrepparttar 119607 persona of an “I gotta have it at No Cost” net society.

These ideas are so embedded that if your visitor so much as hasrepparttar 119608 impression thatrepparttar 119609 offers were not good enough in exchange for his information, he could scream “spam” and then your “outa here”.

The burden of proof lies on your shoulders to defend your good name.

This method definably has its contradictions. Who can blame them? We as webmasters createdrepparttar 119610 problem. Webmasters has become generous and permissive to each and every demand. With each demand we became more generous and with each cry we became more permissive.

Your visitors’ information is of value but, so arerepparttar 119611 webmasters offers in return. That value used to be atrepparttar 119612 discretion ofrepparttar 119613 webmaster who administers over his products and services according torepparttar 119614 marketability of its value.

The future survival ofrepparttar 119615 Webmaster is to bring backrepparttar 119616 establishment of Balance. A happy medium between what constitutes value forrepparttar 119617 Consumer as well asrepparttar 119618 Webmaster.

If we are to begin establishing balance back into net society, we must determine what it is that is actually important torepparttar 119619 viewer of your site.

The answers might very well be withinrepparttar 119620 search engines. Google has been settingrepparttar 119621 trends back torepparttar 119622 scenario that “Content is King”. This theory is nothing new. Inrepparttar 119623 beginning, Content wasrepparttar 119624 reason for having a connection torepparttar 119625 web. People were hungry for trustworthy and in-depth Information.

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