A seasoned networker knows
real meaning of networking -- being organized, efficient, effective, and, of course, work event to its fullest. Attending networking groups after so many years can tire and drain anyone’s excitement. Especially since these situations are not social events. It is easy to have one foot in event and other some place else. A major challenge for all networkers is to be there with both feet.What propels someone to advance networker? Is it number of events or number of years they attend? No. Is it delicate balance and expertise on how they work event? Yes.
Here are nine techniques that raise networkers skill level:
1. Business cards. If you are networking for a new job or career, there is nothing inappropriate about having a business card with a tag line of what type of job or company you are seeking.
Basic networkers learn that wearing an outfit with two pockets is important for business card shuffle. Advance networkers think of those pockets as their in-box and an out-boxes.
Aware networkers hand business card exchanges differently. They don't ask for card until they know something about person’s functionality and there is a match. No match, no card. When you receive someone’s card; receive it gently with both hands, stop and read it. This shows respect. Respect to who they are and what they do.
Present your card exactly same way you receive a card. Present with both hands and card’s information facing receiver. Extend your card, with eye contact, and wait for them to receive card. To present and receive in this manner, both hands need to be free.
Keep a pen handy, in out-box pocket with your own cards, for writing tidbits on back. Doing so is also a physical queue that is your pocket in case you forget. In- box, left pocket, is for other’s cards. If you are left- handed, boxes are opposite.
Never apologize for your business card. At last six events I attended, there were at least four people that were apologizing for either not having a business card, or for some error on their card. When this occurs you have zapped your personal power. It sends a signal that you aren't ready to do business. Even quickie inkjet business cards and better than an excuse.
If you don't have any business cards or ran out, I recommend skipping events until you do. Don't say you don't have a card, use this other technique: ask if you can call them and schedule time then. Advance networkers are ready to schedule an appointment right then. Generally seasoned networkers toss any business card if presented with an excuse.
2. Brochures, samples or flyers. If you need to hold any of these use an appropriate see-through sleeve or small see- through carrier. For flyers use a clear sleeve with an in and out business card holders on front. This keeps handouts clean and safe. People don't appreciate receiving paper with bent edges or ragged rims. If you write articles, bring your latest and appropriate copy for handouts. One handout per event is appropriate.
3. Eye contact depends on culture. I'm speaking here for American culture. Make eye contact, both eyes, when presenting your business card or receiving theirs. Make eye contact when shaking hands. And look at them, not their hands. Honor person by maintaining focused eye contact on them.
Seasoned networkers know if you are right handed, name tag is placed on right. This allows name to appear in visual perimeter when shaking hands. If name tag is on left, others assume you are left handed and will present their other hand accordingly.
During your 30 seconds, advanced networkers don't begin or continue speaking as they stand or return to their seat. They breathe from their stomach and slowly look around room before speaking to gain audience attention and allow people to switch to listening mode.
