Ok, so you bought a new computer, learned basics, got yourself a website and are ready for bucks to come rolling in. You did some advertising with free classifieds, listed your url in some directories and thought you were all set. After you manually submitted to major search engines, you were sure bucks were going to come pouring in. You waited and waited but only about 50 people visited your site and nobody bought anything. You see others around you becoming successful, but your business is going nowhere!
Let me tell you that you can make a lot of money with an online business, but I think that one of major things you need to do for success is publish an ezine. With an ezine you can keep in touch with your potential customers and you can keep your site and products alive in their minds. But, to publish a successful ezine you must provide good content, not just a giant ad for your business. Have interesting, useful and entertaining information included in your ezine. After you have enough subscribers you can start accepting paid advertising and add to your profits.
By publishing an ezine you can also earn your subscribers' trust by building relationships and showing them that you know what you are doing and talking about. They believe what you say and have confidence in you and your business.
Starting an ezine is not as hard as you would think, although it is a lot of work.
Step 1-- Decide on your content and format. What kind of things do you want to include in your ezine. There are standard disclaimers, contact information and subscribe- unsubscribe info. Then you want to have a good article or two, a section for ad swaps, resources, interesting facts, tidbits, question and answer column, classifieds, reader feedback, reader submissions, a little humor and fun, list is endless for good items to put in your ezine.
To help you get started: http://www.e-zinez.com http://www.ezineuniversity.com http://www.homebiztools.com/enews.htm
To find good content for your ezine: http://www.ideamarketers.com/ http://www.makingprofit.com/ http://www.ezinearticles.com/ http://www.the-best-list-site-in-the-world.com/
Step 2-- Organize your first draft. Decide on your template design, organize your content and put your first ezine together. Move things around, make changes here and there until you are satisfied with it. Send it to a few friends to get their opinion. When you are satisfied with your ezine and want to get started, it is now time to start promoting.