Jupiter Communications, http://www.jup.com/home.jsp, estimates that by year 2002, 25% of all Internet sales will be generated by affiliate programs!
That's roughly works out to be over $10 Billion dollars!
Why is that important to you?
Because there is NO reason why you can not take advantage of this excellent technique to get FREE exposure for your web site and/or products and services.
It will only cost you AFTER you make a sale. And then it is only a percentage of total sale.
An affiliate program can provide you with these benefits:
1. FREE Advertising.
People join affiliate programs to earn money.
You allow them to join for free and in return they become unpaid salespeople that spend their own time and efforts on promoting your product or service.
This is FREE online advertising at its' best.
2. Pay money only AFTER you make money.
Your affiliates will promote your site for free and you won't pay them a penny UNTIL they make a sale for you.
It is exactly like having hundreds of sales people working on straight commission and you don't have to go through tedious hiring process or pay employee benefits. 3. Fringe Benefits.
Here is an often-overlooked benefit of starting an affiliate program; FREE traffic to your web site.
Even if visitors sent to your web site via affiliates do not make a purchase of your product and/or services, there is a good possibility that they will at least subscribe to your FREE ezine, bookmark your site or access some other feature at your web site you did not anticipate.
Remember, you only pay your affiliates when you make money. Until then, you are getting loads of FREE traffic and exposure!
4. Your Ads Tested Free.
Your affiliates will test your ads for you.
You can write ads for them, but they place them for you and you measure results. If your ads do not work, you lose nothing.
You can then work to improve and test ads for FREE until they do work. You only pay commission to your affiliates after they sell your product or service.