Evaluating Your Event

Written by Heidi Richards, MS

Evaluate Immediately! It is important to do your evaluation/assessment ofrepparttar event whilerepparttar 136355 details are fresh in your mind. Include anyone inrepparttar 136356 evaluation process that had a stake inrepparttar 136357 event. Stakeholders would include vendors, hired staff, volunteers and employers. You could host a debriefing session or a wrap up meeting to accomplish this task. Make this a pleasant experience. Include refreshments and lots of kudos (thank you’s for a job well done). Prior to, or whenrepparttar 136358 meeting begins, enlist a “scribe” to recordrepparttar 136359 comments and answers fromrepparttar 136360 group. Ask yourself and themrepparttar 136361 following questions:

· Didrepparttar 136362 event fulfillrepparttar 136363 goals and objectives set forth?

· What worked? What didn’t? What would you do differently? The same?

· Didrepparttar 136364 event run smoothly and on schedule?

· Which vendors/stakeholders should be hired/recruited again?

· Were any items missing fromrepparttar 136365 checklist that should be included in future events?

· Did you generate favorable publicity forrepparttar 136366 event?

· How was attendance? Wererepparttar 136367 attendance goals achieved?

· Did you receive positive feedback from those who attended? Did you use formal (written, documented forms or one on one surveys) or informal (chatting inrepparttar 136368 restrooms, lines, seminars, etc.) methods of evaluation?

Planning Special Events - Part Two - The Master Plan

Written by Heidi Richards, MS

"The master plan isrepparttar plan you create to ensure you have covered your bases when planning your event. Doing so will increase your chances of having a wildly successful outcome, leading to more referrals, happy clients and more sales." Heidi Richards

1. Create your checklist. A checklist provides an organized roadmap to executing your event. What resources will you need, donations, people, money? - A sample checklist is included below.

2. Create a Timeline! This should be a part ofrepparttar 136354 checklist and is perhapsrepparttar 136355 most important component ofrepparttar 136356 document that will insurerepparttar 136357 success of your event. The timeline should include items such as, when programs are printed, when invitations/brochures should be printed and mailed, when to startrepparttar 136358 media or publicity campaign, when to order decorations. It includes registration deadlines. If it has not already been determined,repparttar 136359 timeline also includesrepparttar 136360 location ofrepparttar 136361 event.

3. Create your budget. This should include all revenue opportunities (registration sales, tickets, donations, sponsorship, concessions). It should also include expenses for printing, lodging, food, supplies, security, speakers, permits, insurance, postage and miscellaneous items yet to be determined.

4. Think about logistics. They includerepparttar 136362 size of space needed forrepparttar 136363 event, setup (tables, chairs, parking, signs, port-a-potty’s, tents), cleanup, emergency plans, transportation andrepparttar 136364 services that are provided by police and fire departments.

5. Promoterepparttar 136365 event. What isrepparttar 136366 major objective ofrepparttar 136367 publicity? Is it to raise awareness or attendance? Is it to build good community relations? If you do not have a media list, it is never too soon to start creating one. Whom do you know who works for local print, radio and television? Whom do you know who knows someone who does? If it is a local event, drawing onrepparttar 136368 local community, find out if a local Media Guide or directory is published. Many newspapers have these resources, and so do many libraries. If it is a national event, look for national media directories for assistance. There are several to choose from. Some ofrepparttar 136369 ones I use are: Gebbie Press All-in-One Directory (1-845-255-7560), Bacon’s Media Catalog (1-800-621-0561), and Bradley Communications (1-800-989-1400). These directories are available on disk or books.

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