You might wonder what magic this network marketing is. It’s really quite simple, and when successful, you really can makes lots of money. Of course, it’s not as easy as ads make it to be.

Some manufacturers use another route to sell their products other than standard manufacturer-warehouse-wholesaler-retailer-customer path.

This alternative route is known as network marketing. You buy products from someone who is already a member of a network marketing company.

He recruits you and becomes your sponsor.

You, in turn, will be selling products too. Upon joining network, you will become a part of your sponsor’s downline, which just means all of his recruits and his recruits’ recruits (and so on).

Your sponsor benefits from his downline because he will get a small percentage of profit for every item sold by every member.

However, aside from selling, you are also expected to get recruits and create your own downline.

The bigger your downline is, better chances for you to earn big.

Suppose you recruit ten people, and each one of them recruits another ten. You’ll get a hundred people already at just second level.

If all these members are active sellers and recruiters then you’ll have around more than a thousand people from which you can get profit from.

There’s monetary investment involved in network marketing. Some ask for membership fees, while most require you to buy a set of all products offered upon joining.

Either way, it’s still money out of your pocket. If you’re willing to risk joining a startup company, you will not be dealing with sponsors because you’ll be a pioneer member.

In his blog he revealed that Google uses teams of humans all over world to evaluate accuracy of Google's search results.

These "international agents", who are paid $10 to $20 an hour, were recruited mainly through universities. They're paid to check search results at Google every day.

Don't be distracted by debate over whether Google should be doing this.

Of course it should. It's just a form of quality control.

Google can use evaluators' findings to tweak its algorithms and reduce search engine spam.

What affiliates need to pay careful attention to is Google's "Spam Recognition Guide for Raters", which Henk revealed.

If you're a "thin affiliate," beware.

Although report is a year old, about 80% of its contents are still being used by Google's evaluators, Henk says.

The confidential document gives us an unvarnished look at Google's attitude to affiliates.

If you're using any of "manipulative techniques" Google describes, this report will probably encourage you to take a hard look at your website.

I hope you're not silly enough to be using hidden links or hidden text. Not surprisingly, Google teaches its "raters" how to detect them.

Are you creating pages without much content with aim of collecting pay-per-click (PPC) revenue? Google's raters are taught to mark such pages as "Offensive", and gives examples.

Google secret guidelines spend some time discussing different ways in which some affiliates display results from pay-per-click search engines, so if you're doing that, you'll definitely want to study this report carefully.

Are you displaying ads disguised as search engine results? Google finds them offensive.

Are you adding a dmoz.org feed to your site with aim of earning PPC revenue? That's "offensive", too.

Google says: