Effective Tactics that Boost Your Holiday Sales

Written by Brian Su

Many small e-tailers heavily rely on holiday sales. Meanwhile, numerous net shoppers are looking around for perfect holiday gifts in order to avoid crows inrepparttar mall. Here are seven effective tactics that you can implement to attract shoppers and increase online sales immediately. If you followrepparttar 109035 tactics in a proper manner, you may see instant result. 1) Focus on Online Shopping Benefits Holiday shopping has become a big headache for many consumers. Some donít like crowds inrepparttar 109036 mall, many are not sure what to buy; guys are usually ďdonít have timeĒ to go shopping. Therefore, you must emphasizerepparttar 109037 following advantages that you may consider to offer: convenient and secure shopping, big discounts, no sales tax, fast delivery, or evens free shipping. In one word, consumers can save big money when shopping at your online store. 2) Make an Offer No-one Can Resist Everyone who visits your store may be a prospect for your merchandise. Make an exclusive online offer that a visitor can take advantage of, such as discount, cash rebate, free shipping, buy one get one free deal, etc. For example, online jewelry store http://www.AllNaturalStuff.com offers free shipping and discounts on all of their merchandise. There are many creative ways to give your prospects a special offer they cannot refuse. You'll attract maximum number of customers when you offer a good deal they cannot get from other online stores and your competitors. 3) Develop a Cash Rebate & Discount Coupon Program If you don't have a cash rebate or discount coupon program, then create one by offering an online printable coupon that a prospect can download for mail-in rebate when they place an order and/or new orders. Coupons have been proven very effective for many online stores. It provides additional incentive for shoppers to spend extra bucks. Spell outrepparttar 109038 terms and conditions for your coupon program. Donít forget to encourage shoppers to print out and give away your discount coupons to their friends. 4) Share Your Customersí Testimonials Your store may be new to many online shoppers. Many prospects may consider emptying their shopping cart before they leave. If you have any satisfied customers with your services and products, you should display them on your site to boost customer confidence and their faith on your business. Customer satisfaction isrepparttar 109039 number one issue for online business. Consider offering a liberal money back guarantee policy. 5) Display Your Return Policy and Privacy Statement

eCommerce, Communications and the Global Internet Community.

Written by Michael Bloch

In our increasingly online world, cyberspace is still experiencing "gold fever", but there have been and will be many casualties. Onlyrepparttar innovative, responsive, financially sound and flexible will survive. Many new markets are joiningrepparttar 109034 world of eCommerce; overrepparttar 109035 last 6 months I have seen a remarkable increase in visitors to my site from countries such as India. This trends means more visitors to our sites perhaps; but it definitely means more competition between web developers, etailers and other service providers.

India will be extraordinarily competitive in web development, due largely to favourable exchange rates. In Australia, our struggling dollar still favours us in securing work with U.S companies, but not torepparttar 109036 same degree. I can see thatrepparttar 109037 Internet will play a considerable role inrepparttar 109038 valuation of our currencies inrepparttar 109039 future.

Up until now,repparttar 109040 Internet has been very focused onrepparttar 109041 U.S. By 2003,repparttar 109042 Asia Pacific region will catch up and overtake in regards to Internet usage. While we are all busy submitting our sites torepparttar 109043 U.S and U.K search engines, have we considered their Indian or Taiwanese counterparts? There are literally thousands of Asia-Pacific search engines and indices. Some of them will grow to be major players inrepparttar 109044 next five years.

The Western world tends to forget that we are a minority. Only about eight percent ofrepparttar 109045 earth's population speaks English asrepparttar 109046 primary language. As countries such as India, Korea, Taiwan and perhaps even China open up, we will need to adapt to this change. The big players can afford to have their pages translated into different languages. For those of us withoutrepparttar 109047 budget, perhaps even a simple greeting in a variety of languages on our pages would encourage a visitor with limited English abilities to explore our sites. If you are going to translate your site, ensure thatrepparttar 109048 person undertakingrepparttar 109049 translation really knows their stuff, as a single word misinterpreted can turn a welcome into a curse. The proper use of images and other visual cues can also assist in relaying information more effectively than English text.

One ofrepparttar 109050 other ways we,repparttar 109051 smaller companies, can welcome these newcomers without spending a cent is to drop our xenophobic reactions to "foreigners". There are no "foreigners" asrepparttar 109052 Internet is now more than ever a global community. Instead of fearing these new arrivals stealing our bread and butter, we should be seeking to establish alliances with them. We should be striving to learn a little aboutrepparttar 109053 culture ofrepparttar 109054 emerging electronic economies. This will assist us in usingrepparttar 109055 correct protocols during business dealings.

As web masters, we receive many communications via email from our "foreign" visitors. Some of these emails are, in our way of thinking, poorly worded. As an example I received a noterepparttar 109056 other day that didn't haverepparttar 109057 usual signature line of "Regards" or "Sincerely", but had one word atrepparttar 109058 bottom ofrepparttar 109059 message - "Waiting". Many of our visitors to whom English is a second language struggle with email writing, sometimes appearing rude to us. Perhaps we become impatient with this and devaluerepparttar 109060 communication or ignore it.

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