Ecommerce Store Owners : Want Visitors? Here’s How. . .

Written by Robin Porter

Have you recently opened an online store, and waiting for those customers to drop by and start shopping?

In cyberworld - unlikerepparttar real world - you just can’t pick a good location and rely on passing trade. You’ve got to work hard to get visitors to your virtual store.

Let’s take a look at how we can drum up a small stampede...

Are You Optimised?

To stand any chance of being ranked well inrepparttar 145895 free search engines, your site must be optimised forrepparttar 145896 keyword phrases you are targeting.

Research and develop a list of keywords related to your product line, usingrepparttar 145897 free downloadable software at . From this list, you can find two or three well targeted phrases, with decent visitor traffic, and make sure your website is optimised for them. Includerepparttar 145898 phrases inrepparttar 145899 title, and meta tags, inrepparttar 145900 body text (several times) and “alt” mage tags.

Make sure your product listings are optimised too. The term “horse saddle” is searched for over 1900 times a month on one search engine alone, so make sure your product titles and descriptions includerepparttar 145901 relevant search term, rather than justrepparttar 145902 plain old product number, such as “Acme A35284”.

Are You Link Building?

Search engines are placing more and more importance on incoming links to your website – in a way, ty consider them to be votes for your site.

First, make sure you submit your site torepparttar 145903 large list of directories that are crawled and indexed by popular search engine spiders. You can getrepparttar 145904 SEO friendly directory list free at

Next, pursue an ongoing campaign of getting links from other websites. Try to make surerepparttar 145905 sites are on a related theme. You can find sites that are linking to your competitors by typing “ “ into Google, and then approach them to request a link to your website.

Trends In Online Discount Apparel Shopping

Written by Robin Downey

Trends In Online Discount Apparel Shopping

Trends In Online Discount Apparel Shopping

by Robin Downey



What are your customers looking for when they shop online? A bargain of course. The best possible articles of clothing atrepparttar best possible prices. Customers will continue to shop around and only come back to you if your price is repparttar 145854 lowest. Do you offer your customers some kind of bonus if they shop with you such as FREE SHIPPING, A PERCENTAGE OFF SALE or COUPONS towards their purchase? Does your website offer a newsletter with Internet specials only? What is your "Return Policy"?

Byrepparttar 145855 year 2010 online apparel spending is expected to reach $28.4 billion. So if you are inrepparttar 145856 online apparel business, you want to treat your customers right.

What is everyone buying? Well, I notice a real trend in replica designer apparel and accessories. It doesn't have to cost a million bucks, just look likerepparttar 145857 real thing. Customers are also looking for designer apparel. I have also noticed whereas you would think most people would be searching for ARMANI or super popular main stream brands, to my surpise most customers are looking for less known yet highly fashionable designer names such as CHETTA, FUBU , GLAM SOULS just to name a few. So, if you operate a discount apparel website and you want to keep your customers happy, don't only offer mainstream designers because your customer will end up shopping somewhere else. A happy customer is a repeat and good customer.

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