Having spoken to many English Premier League fans in Hong Kong, there seems to be some confusion over how they are going to get to see new season 2004/2005 games 'Live' on TV.For past few years, i-Cable have been showing EPL games via ESPN/Star Sports as part of their broadcasts. However, as of 17th August 2004, ESPN/Star Sports will be shifting to Now Broadband TV - and this is where confusion lies.
i-Cable (who have won bidding for broadcast of EPL games for Hong Kong) will still be showing these games, but feed will be directly from UK.
Even though ESPN/Star will still be broadcasting EPL games out of Singapore, their footprint does not include Hong Kong and footie that ESPN/Star will be showing in Hong Kong is European Champions League, FA Cup, League Cup and selected England games (if i am informed correctly).