1. Sell your product at a higher price. This increases
perceived value because people usually associate higher priced product as being better.2. Offer a free trial or sample of your product. This increases perceived value because people think you're confident in your product, so it must be good.
3. Include tons of testimonials on your ad copy. This increases perceived value because you have actual proof of other people's experiences with your product.
4. Load your ad copy full of benefits. This increases perceived value because people think they are getting solutions to a number of problems.
5. Offer an affiliate program with your product. This increases perceived value because people can also make money with your product.
6. Give people a strong guarantee. This increases perceived value because it shows that you stand be- hind your products.
