E-Books and Web Site Promotion

Written by Rich Brunelle

Preparation and Distribution of E-Books covering topics of interest relevant to your products or services gives you both a method to introduce yourself and a media for sales promotion.

A web site that sells floor stripper might make an E-Book that tellsrepparttar reader how to properly strip a floor. Publishing your catalog or product manual as an e-book is another consideration. There are many uses for e-books.

The strongest use of an e-book is as a give-away “FREEBIE“ item. It also is an excellent web site promotion tool. Imagine how many people would visit “Wal-Marts“ site and download their weekly sale flyer if it was available. Now considerrepparttar 128225 possibility of preparing that same sales flyer for print publishing and using it to publish it as an e-book. It's possible. So why not do both?

Anything that you might put in print or publish torepparttar 128226 Internet, can just as easily be used to publish yourself an e-book.

Now considerrepparttar 128227 additional advertisement value. Not only can your e-book carryrepparttar 128228 content written within, but it can carry your advertisement of anything also. It can also carry your on-line order form and a link back to your web site. And, even carry other peoples ads.

Will Spam-Blogging Be The Death Of Blogging?

Written by Priya Shah

Technorati reports that 30,000 - 40,000 new blogs are being created each day.

According to David Sifry, part ofrepparttar growth of new blogs created each day is due to an increase in spam blogs.

What are spam blogs? They are fake blogs that are created by robots in order to foster link farms, attempted search engine optimization, or drive traffic through to advertising or affiliate sites.

They contain robot-generated posts made up of random words, withrepparttar 128224 title linking back torepparttar 128225 blogger's own pages.

Many bloggers see them as a way of getting their pages indexed quickly by Google and other search engines.

Sifry estimates that about 20% ofrepparttar 128226 aggregate pings Technorati receives are from spam blogs. Most of this fake blog spam comes from hosted services or from specific IP addresses.

Those inrepparttar 128227 SEO world are well aware of this. There are even services like Blogburner that encourage creation of spammy blogs and spam-pinging to get your sites indexed quickly.

As a blogging evangelist, I wholeheartedly recommend blogging as an SEO tactic. But I also emphasize that you should use your blog for more than just SEO.

Atrepparttar 128228 Spam Squashing Summit, blog services decided to collaborate to report and combat blog-spamming.

Technorati currently claims to catch about 90% of spam and remove it fromrepparttar 128229 index. They also notifyrepparttar 128230 blog hosting operators.

But I believe that they are fighting a losing battle. As I write this there are software and robots being created that will create spam-blogs more efficiently and in ways that will be harder to detect.

The SEO "black hats" are always far ahead ofrepparttar 128231 technology and safeguards that these services can put in place.

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