Dynamics Of A PROACTIVE Business!Written by Livvie Matthews
Do you find yourself being Reactive to whatever comes along, whenever it comes? Never quite knowing what to expect or what your response would be when something out of ordinary happens? Or are you Proactive and have tried to anticipated what's needed BEFORE it's needed?Proactive vs. Reactive makes all difference when it comes to your business and as an added benefit, it greatly reduces frustrations! Being PROACTIVE involves nine specific areas: P PERSISTENCE Persistence is key to success on Internet! Sticking with it almost to point of being stubborn. You keep at it. If it doesn't work first time, you don't quit, you try it again and again. It may need to be rearranged, tried a different way, "tweaked" a little or revised, but point is....you keep trying, you keep working it. Be persistent! R RELATIONSHIPS Trust is basis for any lasting relationship. Get to know who your customers are. Listen and understand their perceived needs and wants. Use their names often, pick up conversations where they left off. Interact with your customer. Your customer may not be able to explain in-'s and out's of your product or how it is make, but, your customer knows how he/she was treated and what type of experience they had while visiting your site or ordering your product. Build relationships! O OPPORTUNITIES New services, options and availability can create tremendous opportunities for revenue and profit from existing (as well as new) customers. Seek to provide so many services and benefits that your customers choose to keep returning. Every customer is an opportunity looking for a place to happen. Look for opportunities! A ACCOUNTABILITY Any contact with a customer, e-mail, web site, ezine or orders reflects, and is held accountable in some way for, customer satisfaction. It’s all about service! Your absolutely outstanding service! Be accountable!
| | Who Is Your Ideal Client?Written by Maria Marsala
Are you interested in saving time and your hard earned dollars? Ready to make better business decisions? Then create your ideal client profile and market directly to them. Use list of questions below to create this profile.Then when you notice a new type of marketing tool that you'd like to try on, ask yourself "Is this something that will attract my ideal client to my business?" "Is this something (new service, maybe) that my ideal client has indicated they would enjoy or needs?" In future, if you find or create wonderful marketing ideas that maybe suited for another business owner’s ideal client, provide that colleague with idea. After all… isn't business and life about building relationships? Think... collaborations, too! Answer these “Ideal Client Questions”. 1. Age, gender, sex, religion and whatever demographics fit. 2. What attributes do they posses? (Passion, consistency, committed) 3. Where do they live? Where do they work? 4. What do they like? 5. How do they learn? 6. What are they passionate about?
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