Dream Job Crisis

Written by Amy Crawford


Americans are working, women are out ofrepparttar house, so mission accomplished? No, not exactly. Seventy-five percent * of Americans are working in a field they donít like. Not only does that mean that work quality suffers, but that quality of life plummets.

Is having a dream job really that out of reach? Well, how did you get started in your job? Were all of your questions answered when you began? Did you have a mentor? Chances are thatrepparttar 108518 resources were not widely available to you. The Internet has changed all of that, and now information is at your fingertips. Still,repparttar 108519 challenge, as you know, is finding quality information from an experienced source. Like you, Dream Jobs To Go.com has realized that and are on a mission to get quality information to every reader, so they can pursue a career that feeds their soul.

If how someone gets started as a photojournalist, a travel writer, living a life abroad, or dozens of other seemingly out-of-reach dream jobs has interested you, then it most likely has interested others. Not to mention that people love to read success stories about other people. Itís invigorating, inspirational, and motivates others to take a step toward their destiny.

The Idea of Reference

Written by Sam Vaknin


http://www.britannica.com

There is no source of reference remotely as authoritative asrepparttar Encyclopaedia Britannica. There is no brand as venerable and as veteran as this mammoth labour of knowledge and ideas established in 1768. There is no better value for money. And, after a few sputters and bugs, it now comes in all shapes and sizes, including two CD-ROM versions (standard and deluxe) and an appealing and reader-friendly web site. So, why does it always appear to be onrepparttar 108517 brink of extinction?

The Britannica provides for an interesting study ofrepparttar 108518 changing fortunes (and formats) of vendors of reference. As late as a decade ago, it was still selling in a leather-imitation bound set of 32 volumes. As print encyclopaedias went, it was a daring innovator and a pioneer of hyperlinked-like textual design. It sported a subject index, a lexical part and an alphabetically arranged series of in-depth essays authored byrepparttar 108519 best in every field of human erudition.

Whenrepparttar 108520 CD-ROM erupted onrepparttar 108521 scene,repparttar 108522 Britannica mismanagedrepparttar 108523 transition. As late as 1997, it was still selling a sordid text-only compact disc which included a part ofrepparttar 108524 encyclopaedia. Only in 1998, didrepparttar 108525 Britannica switch to multimedia and added tables and graphs torepparttar 108526 CD. Video and sound were to make their appearance even later. This error in trend analysis leftrepparttar 108527 field wide open torepparttar 108528 likes of Encarta and Grolier. The Britannica failed to grasprepparttar 108529 irreversible shift from cumbersome print volumes to slender and freely searchable CD-ROMs. Reference was going digital andrepparttar 108530 Britannica's sales plummeted.

The Britannica was also late to cash onrepparttar 108531 web revolution - but, when it did, it became a world leader overnight. Its unbeatable brand was a decisive factor. A failed experiment with an annoying subscription model gave way to unrestricted access torepparttar 108532 full contents ofrepparttar 108533 Encyclopaedia and much more besides: specially commissioned articles, fora, an annotated internet guide, news in context, downloads and shopping. The site enjoys healthy traffic andrepparttar 108534 Britannica's CD-ROM interacts synergistically with its contents (through hyperlinks).

Yet, recently,repparttar 108535 Britannica had to fire hundreds of workers (in its web division) and a return to a pay-for-content model is contemplated. What went wrong again? Internet advertising did. The Britannica's revenue model was based on monetizing eyeballs, to use a faddish refrain. Whenrepparttar 108536 perpetuum mobile of "advertisers pay for content and users get it free" crumbled -repparttar 108537 Britannica found itself in familiar dire straits.

Is there a lesson to be learned from this arduous and convoluted tale? Are works of reference not self-supporting regardless ofrepparttar 108538 revenue model (subscription, ad-based, print, CD-ROM)? This might well berepparttar 108539 case.

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