Double listings at Google

Written by David Leonhardt


Double listings at Google By David Leonhardt

Have you ever searched for something on Google and noticed that a website has a double listing a main listing and a second listing indented and wondered "Why?" And then wondered, "How?"

Google lists up to two pages from a domain for any given search. Most likely, you already have two pages listed for your major search terms. Your pages might be listed at #14 and #456, in which case they don't show up together.

When two pages fromrepparttar same domain show up onrepparttar 128290 same SERP (search engine results page), Google groups them together. If your two pages are listed at #11 and #18, they will be grouped onrepparttar 128291 second SERP...assuming Google's default of 10 results per page.

However, you can change your default number of results inrepparttar 128292 advanced search preferences: http://www.google.com/advanced_search .

Or you can make a one-time change by simply adding "num=17&" or "num=7&" (without quotation marks) after "search?" inrepparttar 128293 SERP URL. Here is an example of how a 9-result page URL looks: http://www.google.com/search?num=9&hl=en&ie=UTF-8&q=SEO+tips&btnG=Search&meta=

One of my client sites ( http://www.dotcom-monitor.com ) delivers web site and network monitoring. As I write, it is ranked #3 at Google for "web site monitoring". One page ( http://www.dotcom-monitor.com/web-site-monitoring.asp ) specifically about web site monitoring is ranked #4 for that term.

Actually, usingrepparttar 128294 technique above, I learn thatrepparttar 128295 second page is really ranked #7. How? I set num=7& and see a double listing. I set num=6& andrepparttar 128296 double listing goes away, bumped torepparttar 128297 second page.

Why does your competition merit a double listing atrepparttar 128298 top of Google's rankings and you don't?

Google wants to deliver results that are important and relevant. In a search for "apples", your site on baking might have a very relevant page and it might even be an important page (and hopefully a tasty one, too!). But your overall site is not as relevant to apples as some others. In a search for "baking", however, you probably have dozens of highly relevant pages, giving Google lots to choose from.

I should note inrepparttar 128299 example above that most of my client's site is about web site monitoring, so it makes sense that two or more pages would rank very highly for such a term (except that Google will list onlyrepparttar 128300 top two).

Google gives my own happiness site (http://www.thehappyguy.com ) a double listing for "happiness". The second listing is my free "daily happiness" ezine ( http://www.thehappyguy.com/daily-happiness-free-ezine.htm ). Google could have chosen any of a few dozen pages that are highly relevant to a search for "happiness", but it choserepparttar 128301 two that other webmasters link to most often.

Chris Carpenter's Google Cash - An Ebook Review

Written by David Ledoux


Chris Carpenter's Google Cash - An Ebook Review

It is rare to find a brand new blueprint for making cash onrepparttar internet. The continuous churning of rehashed and ripped off regurgitated pablum has plaguedrepparttar 128289 internet guru market forrepparttar 128290 last few years. But ever so often with some persistent digging you find a gem. Google Cash is that shining diamond onrepparttar 128291 coal-heap of get-rich-on-the-internet promotion.

Withrepparttar 128292 pending IPO of Google and allrepparttar 128293 hype surrounding it, it's easy to overlookrepparttar 128294 hidden fundamentals that make Google such a marketing miracle. The Google Adwords program allows savvy marketers to reach highly desirable eyeballs at a predictable cost. Google Cash is a startlingly frank analysis of this fast-paced direct response medium.

You sell hand-made knitted scarves. You can place your ad directly inrepparttar 128295 path of people searching for one. With some elbow grease and a sharp pencil you can figure out torepparttar 128296 penny what you can afford to pay for that ad. And you can targetrepparttar 128297 world or Little Rock Arkansas with that ad thanks torepparttar 128298 awesome interface and techno-wizardry of Google Adwords. What used to take 3 months inrepparttar 128299 "old days" of marketing back inrepparttar 128300 nineties takes 3 hours today!

Chris Carpenter lays out a step-by-step blueprint for generating extra income onrepparttar 128301 web using Google Adwords. He pulls backrepparttar 128302 curtain and reveals his own successful campaigns and even some of his stumbles in this marketing arena. He demystifiesrepparttar 128303 mathematics and explainsrepparttar 128304 entire process at a Grade 10 comprehension level.

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