Doomed to Failure

Written by Bob Osgoodby


Is everyone who tries to do business onrepparttar Web, doomed to failure?

People who invested little or nothing, and receivedrepparttar 117498 same in return may be. They joined AOL, and immediately found their mailbox was overflowing with spam (junk email). They read some ofrepparttar 117499 mail and, believing what they read, bought into a program for $20. They sat back and waited, and waited, and waited and nothing happened.

Losing heart, they quitrepparttar 117500 program and dropped AOL afterrepparttar 117501 free trial period. They now send their email to Aunt Martha, using a free ISP, which is all they really wanted to do fromrepparttar 117502 "get-go".

Some of these people believed many ofrepparttar 117503 offers that wound up in their mailbox, and bought into a few. They then started their free advertising campaign. When that didn't pay off, they started investing in paid advertising. Here a banner, there a banner, everywhere a banner, banner - they quickly learnedrepparttar 117504 reality of banner ads. But with no long term commitment, they folded their tents, cut their losses, and disappeared intorepparttar 117505 night.

The tenacious ones failed at level one and two, but believedrepparttar 117506 hype and invested in an online store. They're likerepparttar 117507 guy who rented a huge vacant brick and mortar building, and then started to think about what he was going to sell. After an awful lot of work and many bucks later, he found out that just having a store isn'trepparttar 117508 key to success onrepparttar 117509 Internet.

So what'srepparttar 117510 scoop? Is everyone doomed to failure?

Of course not - there are a lot of people making money onrepparttar 117511 web. But you have to find your "niche". Unless you have very "deep pockets", like anything, you have to know what you are doing.

If your area of expertise is ornithology, why not consider a web site for bird watchers. With some timely articles that are updated on a regular basis, and a store where you sell items of interest, you just might attract a following.

Hey Bozo, Forget Logic and Kiss This!

Written by Richard Vegas


Richard Vegas 2002

I want to relate to you a story, READ it carefully; for in it layrepparttar hidden secrets ofrepparttar 117497 great mystery ofrepparttar 117498 super successful.

There was once a bridge which spanned a large river. During most ofrepparttar 117499 dayrepparttar 117500 bridge sat with its length running up and downrepparttar 117501 river paralleled withrepparttar 117502 banks, allowingrepparttar 117503 ships to pass through freely on both sides ofrepparttar 117504 bridge.

But at certain times each day, a train would come along andrepparttar 117505 bridge would be turned sideways acrossrepparttar 117506 river, allowing a train to cross it.

A switchman sat in a small shack on one side ofrepparttar 117507 river where he operatedrepparttar 117508 controls to turnrepparttar 117509 bridge and lock it into place asrepparttar 117510 train crossed.

One evening asrepparttar 117511 switchman was waiting forrepparttar 117512 last train ofrepparttar 117513 day to come, he looked off intorepparttar 117514 distance throughrepparttar 117515 dimming twilight and caught sight ofrepparttar 117516 train lights.

He stepped torepparttar 117517 controls and waited untilrepparttar 117518 train was with-in a certain distance when he was to turnrepparttar 117519 bridge. He turnedrepparttar 117520 bridge into position, but, to his horror, he foundrepparttar 117521 locking control did not work.

Ifrepparttar 117522 bridge was not securely in position it would wobble back and forth atrepparttar 117523 ends withrepparttar 117524 weight ofrepparttar 117525 train upon it, causingrepparttar 117526 train to jumprepparttar 117527 tracks and go crashing intorepparttar 117528 river.

He knew this would be a passenger train with many people on it. He leftrepparttar 117529 bridge in position acrossrepparttar 117530 river, and hurried acrossrepparttar 117531 bridge, torepparttar 117532 other side ofrepparttar 117533 river, where there was a lever he could hold to operaterepparttar 117534 lock manually.

He knew he would have to holdrepparttar 117535 lever back firmly asrepparttar 117536 train crossed. He could hearrepparttar 117537 rumble ofrepparttar 117538 train now, and he took hold ofrepparttar 117539 lever and leaned backward to apply his weight to it, lockingrepparttar 117540 bridge.

He kept applyingrepparttar 117541 pressure to keeprepparttar 117542 mechanism locked. Many lives depended on this man's strength.

Then, coming acrossrepparttar 117543 bridge fromrepparttar 117544 direction of his control shack, he heard a sound that made his blood run cold. "Daddy, where are you?" His four-year old son was crossingrepparttar 117545 bridge to look for him.

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