Don't worry, it ain't gonna hurt you until you really understand what you should be? Type X, or Type Y!

In today's hyper-competitive world, there's no better way to live your dreams than to have your own online business burnt into your prospect's mind.

In September 2000, when I decided to launch http://www.NicheChallenge.com website early next year i.e, February 2001, I had couple of other different projects to do as well.

I knew if I get myself engaged in getting into those projects with this one, I might not concentrate on this site.

And I was right. My four years online experience have shown that concentrating on a SINGLE business platform is key to success.

No jokes. There are basically two school of thoughts that govern success on Net. One is short term, other is long term. It's upto you which school of thought fits you most.

The first school of thought (Type X) calls for having number of online businesses in a portfolio. The idea is to have cyber-income from any, or all of these businesses in a portfolio.

If one business fails, second one is in-line. If second fails, third is there to save you from dooms day. And on.. and on.. and on. Nevertheless, this approach is rather short term, and rarely result in a continuous stream of online profits. There are reasons for this as we shall explore more in a moment.

As with web, it seems quite reasonable and profitable to have multiple cash generating businesses working 24x7 on autopilot producing unlimited income.

This sort of business idea creates a beautiful castle in wanna-be entrepreneur's mind which he/she carries there until it gets vandalized.

However, that's not way it goes... there's another way of doing business, and a real good one which is a sure-fire way to make things BIG... really BIG on Net.

The second school of thought (Type Y) is WAY that helped people make online fortunes. This approach runs on a long term basis, and build a strong and powerful web presence for you which never fails. Doubts? Read on...

No, actually, it is none of these. Your single most important business asset is your MIND ... more specifically, your mindset.

Your business only grows as quickly as you, your mind and your thinking do. If you want to create a $1,000,000+ business, you must think like a $1,000,000+ business owner. You must in your mind’s eye already BE a $1,000,000 business owner.

The seven mindset principles below are crucial to building a $1,000,000+ business. Print this list, and refer to it often. Devoting as little as 15-30 minutes per day to shifting your mindset is THE single best investment in building your $1,000,000+ enterprise.

1. THE PRINCIPLE OF TRANSCENDENT PURPOSE

Great companies and great business leaders do great things that leave a lasting legacy and make this world a better place for you and me. Such leaders create CAUSES, not businesses. If you want to get to $1,000,000+ level in your business, you must have at its core a “transcendent” purpose for its existence - a purpose that bigger than yourself and your own self-interests.

Viktor Frankl, great Austrian psychiatrist, said it best: “Success, like happiness, cannot be pursued; it must ensue ... as unintended side effect of one’s personal dedication to a cause greater than oneself.” What is transcendent purpose of your business? How can you make your business a vehicle for making a difference in your customers’ lives? 2. THE PRINCIPLE OF HIGH PROBABILITY THINKING

Whatever you focus on, that is what you will multiply in your business. If you focus on problem, you will get more of problem. If you focus on finding a solution, door will open to more solutions. Wherever your attention is, will drive your most probable outcome. Where is your attention right now in your business - on problem or on solution?? How must you shift your attention in your business to get to $1,000,000+ level?

3. THE PRINCIPLE OF MAGNETIC ATTRACTION

What you think , you magnetize and attract. Your ** thoughts ** make your business and your world. Eg., if you are attracting low income producing or difficult customers, your beliefs about your income worthiness or about kind of clientele that will want your products/services are attracting such marginal customers. Your business is **always** a mirror of your own inner thinking.