Don't Make This Mistake...New AffiliateWritten by Michelle Cobbs
Don't Make This Mistake...New Affiliate Copyright 2004 By Michelle CobbsJoining more than 2 programs at a time is something you don't want to do. I did this when I started as an Affiliate. If I were to advise a 'newbie' getting involved online I would tell them to promote, market or endorse only '1' product or service at a time. Why? You should concentrate your energies on one thing at a time. Having 10, 20 or 30 diferent affiliate programs floating all over is not way to go. Take it from someone who knows. A plan is to start with 1 or 2 programs, you want to duplicate success you have from first program to second, third or twenty key is to do that over and over again. Once you have formula down it will work with anything you do. I regret not doing this today, I am an affiliate for over 100 programs believe me there is no way I can effective endorse all of them in manner I should.
| | The 3 Rules to maximizing profits from banner ads!Written by Derek Arnold
Placing those ads on your site are designed to do just one thing, make you and advertiser money. No it’s not rocket science but there is a science to doing it right. There are 3 simple rules to follow and you will convert those ads into revenue you intended them to be when you decided to place them in first place. 1.Don’t sell Viagra to pregnant women! – Basically what this means is that each page on your site probably offers something different than all other pages on your site, otherwise you would have terrible redundancy on your site and that would be bad, but that’s for another discussion. Let’s say you have a site offers travel services, and this particular page is about a certain destination that you offer. Then your ads should fit page, an offer such as “Home Loans”, or “Grocery Coupons” would be what is know as “Shotgun Marketing”, which basically means that you are just firing an ad at there and praying that someone who sees it will be interested. This click and buy ratio will prove to be VERY disappointing. A proper ad such as “discount air tickets”, or “Travel Insurance” will produce a much higher, click and buy ratio, this is what is referred to as “Target Marketing”. Remember, internet is a spontaneous buying medium, so when visitor is on that particular page, this is when interest in this particular subject is at it’s peak! They are already thinking travel, you are offering them “Up sell”, meaning you not changing visitors train of thought, your offer is just blending in. 2.Put steak in middle, and leave salad on side! – Where do you place you banners? On side? At bottom of page? Somewhere between “I’m offering this for free” and “Look at my fancy graphics” area of page? Obviously most profitable place to set banner is on top of page, and is highly recommended if that space is available! Most of time website owners have reserved that spot for they’re own offers and like. The second best place on a page is just before your start page content. An animated 468 x 60 banner should be centered and placed just before you begin your page content. Remember these banners are what pay you money to keep your site going, and if all goes right, some change in your pocket. Move other items on your site to side and make room for those banners. Banners placed inside test of page content (not at end) would be third option.
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