"Don't Bore Me! Give Your Ezine "Personality"!

Written by Merle

All right, I confess. I'm an ezine junkie. I love 'em. All shapes, all sizes; I subscribe to hundreds. You might say I'm an addict. Anyway, as I scanrepparttar subject line of my precious beauties when they hit my inbox, there are only certain ones I'm chomping atrepparttar 124316 bit to read. Why is that? Why does one ezine have me salivating and another reaching for my delete key? Good question, I was hoping you'd ask.

The newsletters I can't wait to read arerepparttar 124317 ones with "personality." Yes, that's right -- PERSONALITY. I just love an ezine that makes me laugh, or cry, or think about things I haven't thought about for awhile. Thought provoking. Enlightening, heart warming.

I do have my favorites and usually those arerepparttar 124318 ones where I feel as if I knowrepparttar 124319 publisher on a personal level, which says a lot, since I've never met any of them inrepparttar 124320 real off-line world. So how do they do that? And more importantly, how can you create this warm, fuzzy feeling in your own ezine?

Publishers who have perfected this technique have developed a "unique writing style." A good writing style allows one's personality to shine through in his words and conveys a sense of humanity. So what's your writing style? You can convey many feelings and attitudes through your writing. You can come across as funny or serious, cocky or very business like.

Developing your own special writing style takes time and practice. Ezine writers should always try to writerepparttar 124321 same way they think and speak. Try to write as if you were speaking to one person and she is standing inrepparttar 124322 room right in front of you. Don't use big words; most people are not impressed by fancy language and you'll lose those who can't read past a 9th grade level. Talk to your readers as you would a close friend. The genuine part of your personality will shine through as you write. Always use short sentences and paragraphs.

The Shoemaker And The Elves

Written by John Colanzi

Rememberrepparttar story ofrepparttar 124315 Shoemaker and The Elves?

The shoemaker would go to sleep andrepparttar 124316 elves would finish any shoes he hadn't gotten around to.

Our minds function in muchrepparttar 124317 same way, Our conscious, logical mind isrepparttar 124318 shoemaker. Our subconscious isrepparttar 124319 elves.

Give your conscious mind a goal, gather allrepparttar 124320 facts and letrepparttar 124321 elves do their work.

Many of our greatest inventions and discoveries have come afterrepparttar 124322 scientist or researcher had given up andrepparttar 124323 elves took over.

The structure of DNA had baffled researchers for years. Finally,repparttar 124324 double helix was revealed in a dream about intertwined snakes.

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