An important thing to remember when you are designing your website is that you want a clean professional look. It might be pretty if your site looks like a Las Vegas nightclub act, but your visitors will probably get confused and lost in glitter and go onto another site. You want a clean, uniform design on all pages which should also be easy to navigate. Visit a few sites and see how they are set up and take notice of which ones you can easily find your way in and which ones you easily get lost in. Visit these sites for more information:

http://www.trace.wisc.edu/world/web/ http://www.bignosebird.com/

Another thing you want to do is to provide quality, helpful information and content in your website. Once you have a visitor to your site, you want him to have a reason to come back. If you have a website about pets, put up articles on petcare and have links to other websites that contain resources for pet owners. Here are a couple of sites to find articles on any subject:

http://www.makingprofit.com/ http://www.ezinearticles.com http://www.ideamarketers.com/

There are also article announcement lists such as: