Many affiliate sites today create self-duplicating web pages for affiliates to use. The web site URL often looks something like http://www.company_site.com/xxxyyy/?your_name&zzz or one of hundreds of variations of this. This is not bad in itself, however, if you are serious about making money via Internet, there is one piece that is a MUST for Internet Marketers. It is called a DOMAIN GATEWAY PAGE.
What is a domain gateway page? A domain gateway page is a web site address such as http://www.your-name.com set up so that when someone access' your web site, they get YOUR information for your affiliate program (whatever affiliate program you are marketing). For example, instead of marketing http://www.collector-club.com/DET/members/101321/index.shtml (a sample company URL assigned to you from net detective), you would market http://your-name.com instead and it would pull up your net detective page in this shorter URL. More specifics on this will follow.
Why is a domain gateway page a MUST?
1--No Lost Orders:
When someone visits http://www.company_site.com/?your-id=xxxxxxyyy tendency that happens quite often is that /?your-id=xxxxxxyyy part of URL will get left off URL (web address); so you are no longer get credited for order. Another common problem is that a visitor gets long complicated URL wrong (ie: http://www.collector-club.com/DET/members/101321/index.shtml); so again it is a lost order for you. What happens if they come back to main site in future and don't put in your id#? You got it. It's another lost order for you.
Another problem with associate program self-duplicating pages is that some search engines don't accept /?your-id=xxxxxxyyy portion of a URL. As you go out and market your site across Internet, some (many) of search engines will not accept /?your-id=xxxxxxyyy in address, so will drop that part of address.... thus, people get dumped into main company site instead of your site.....more of your orders get lost or redirected to main company site.
Now, don't get me wrong. I am not bashing associate programs or way their self-duplicating pages are set up. I am simply providing information to help you use those programs more effectively.
2--Business centered marketing:
With your own domain name, you can do all of your marketing by promoting http://www.your-name.com vs. another web site name. This will also allow you to have your email address as email@example.com (it can be automatically forwarded into wherever you currently check your email, so nothing on your end has to change). This puts focus of your marketing efforts around YOU and YOUR domain name vs. vendor company's domain name and creates a business centric marketing stategy for you. You can then set up additional businesses around this same name to market additional products.... such as http://www.your-name.com/company2/ and http://www.your-name.com/company3/. Now, what happens if someone drops off /company2/ portion of that URL? They are dumped into another of YOUR companies and you never loose a potential client!