Do You Long To See Your Books Published And Selling From The Major Chains?Written by jim Green
To have your work accepted for hard copy publication is a thrilling achievement but to have it bomb at bookstores is to see your reputation go down tubes simultaneously.And so to avoid this unpleasant scenario, I have developed over years a series of 160 vital steps; steps that not only get my books published and into major chains but selling online and offline as bestsellers in their genre. How’s this for convincing evidence of power of these unique steps? My latest work ‘Your Retirement Masterplan’ (How To Books ISBN 1857039874) is not only published but already an online bestseller just three weeks after publication. It ranks at No.3 out of 3142 competitive titles on Amazon.co.uk - proof positive that it is also selling from shelves of major book chains world wide. How can I claim that? Here’s how: Amazon is an amazingly accurate online barometer of what is happening with book sales offline…as is confirmed by highly encouraging initial sales statement from my publisher. What I have learned above all in development of my 160 Vital Steps is that there are no random events on road to successful publication. Everything is pre-planned; everything progresses in logical pre-ordained sequence; from sketching out an initial outline to acceptance and publication in hard copy format. Now I am offering these ‘160 Vital Steps to Getting Published’ in shape of a virtual toolbox which can be downloaded and installed in seconds. Here is a small sample from a random selection of just 10 out of 160 vital steps you will be following sequentially in your quest to become a published author in realms of niche non-fiction: oHow to crash through barriers that hold you back from getting your work accepted by traditional publishing houses
| | Could Your Book Idea Be the Next Bestseller?Written by Dawn Josephson
Everyone has a unique story to tell. From explaining business processes to revealing our personal history, we all have a natural desire to share our experiences with world. As a result, bookstore shelves are packed with numerous titles that promise to entertain, enlighten, and educate readers. Perhaps, then, old saying that “everyone has at least one book in them” is true. If so, how do you know whether your current idea really is book worthy or if it needs some fine-tuning to have maximum marketability? Before you put pen to paper (or fingers to keyboard), put your book idea to test. Use following questions as a way to hone your idea’s development and create a manuscript destined for best-seller list.•Can you state your book’s purpose in 10 words or less? Many new authors face challenge of wanting to give too much information at once. Instead of focusing on one specific idea, they try to wrap multiple concepts into one book. This approach not only makes it difficult to organize your book, but it also overwhelms your readers. With any good book, you can state book’s specific purpose in 10 words or less. Realize that your purpose is not same as your theme or plot. The book’s purpose is what you specifically want reader to do or think as a result of reading your book. Now, a statement such as “to live a better life” or “to run a better business” is not specific. A purpose is not a generalization. It’s a specific action that you motivate reader to embark upon. For example, if you’re writing a business book, your purpose should be to help your readers improve one specific business function, such as its marketing efforts, its customer service, its project management, etc. Your purpose should not be “to teach business executives how to create better marketing materials, deliver improved customer service, establish long-term customer relations, increase employee retention, and locate best new talent.” That’s simply too much for one book to cover. Keep your purpose specific so you can deliver targeted and useful information. •Does your book have a specific audience? While you certainly want a large audience to market your book to, you also want an audience that’s targeted to your topic. Simply stating that your audience is “business people” or “women” or “the general public” is not a targeted audience. Why? Not all business people have same concerns, not all women are interested in same topics, and not everyone in general public will be able to identify with your ideas. When you narrow your audience to include those with a specific tie to your theme or who fit a certain demographic, you gain a marketing edge that can position your book more effectively. So instead of stating that your audience is “business people,” perhaps you can narrow it down to “company owners,” “middle management,” or “entrepreneurs.” Rather than target broad category of “women,” you’d have better sales by focusing on “women over age 50,” “working moms,” or “single women under age 35.” All these categories consist of a large number of people, yet they are narrow enough so you can streamline your message.
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