Simply put, permission email marketing is THE true profit producer fueling
success of
Internet age.If I didn't make that point strong enough, please re-read that statement until it really sinks in.
No other Internet marketing strategy produces as high of a return on investment as permission email marketing. NOR does any other strategy truly achieve it's peak effectiveness until it is tied in with permission email marketing.
Honestly, take a look around you. Every major Internet company and every major Internet marketer runs one or more opt-in lists. They may call them ezines, newsletters, product update notification emails, auto responder courses, or whatever.
By any name, though, opt-in lists deliver what no other marketing strategy online can:
*the opportunity for REPEAT contact *a chance to develop a trusting relationship *the ability to establish buying routines *a way to be more helpful to your customers *the capability of improving
effectiveness of all other promotional methods.
PROFIT FROM REPEAT CONTACT
Any educated marketer knows that repeat exposure leads to more sales. It allows you to build further interest, create more credibility, and vary your approach.
While you may advertise one benefit of your product in one email, in
next you can focus on another aspect, and so on. Over time, you will inevitably attract more prospects this way.
GET PERSONAL AND GET MORE RESPONSE
Repeat contact is not only critical to continually expose potential customers to your business or products, but more importantly it is absolutely necessary in order to establish relationships.
People would rather buy from a source they trust or are at least used to seeing than from one they don't know. Personal recommendation from a trusted source carries far more weight than
best sales copy ever written.
ESTABLISH BUYING ROUTINES
Not only does building a relationship with your customers give you more credibility with them, but it establishes a routine for them as well. If you establish a good relationship, people will be more likely to look to you in
future when they have questions, product needs, or are just looking for new ideas.
HELPING OTHERS INCREASES YOUR RETURNS
Being able to stay in touch with your customers allows you to help them better as well. Helping others is extremely critical to developing a growing downline in network marketing, AND essential to assuring repeat business in product sales.