Pssst! Want to make money while promoting your business? Deliver workshops or training events in your area of expertise, and you'll accomplish both. You'll also establish yourself as an expert in your field.If you are afraid of public speaking, there's a work around. Engage
services of an experienced presenter or facilitator, and you act as
assistant. With practice, you'll overcome your anxiety and eventually you'll be comfortable going it alone.
Here's how you get started:
1. Decide what you want to teach, and to whom. i.e. if you have a bookkeeping business, you might decide to offer instruction in basic bookkeeping to new entrepreneurs. When
entrepreneurs decide it's time to contract out their bookkeeping, whose name will come to mind?
2. Decide whether your workshop is to be conference style or skill development style. In conference- style events,
trainer stands at
front of
room and speaks, using audio-visual or other props where appropriate. Participants learn what they can from
performance and from
distributed handouts. In skill development workshops, participants have
opportunity to practice and develop specific skills throughout
course of
event. If selecting
latter method, you will want to limit
number of participants since each will need personal attention during
hands-on learning activities.
3. Next, create a preliminary outline of your workshop and
activities you will be incorporating. Decide: key points, skills that your participants will acquire, and
instructional method you will use to impart these skills.
4. Now, decide upon
ideal length of workshop, including breaks. Determine your workshop schedule. Will it be delivered over
course of a weekend? One evening a week for six weeks? Other?
5. Determine
type of venue that you will need. Consider seating space, building regulations, parking, restroom facilities, and plugins and power supply adequate for operating your equipment.