Written by Roger Donald

The web is awash with search engines, directories and portals, and many of them are purely designed to make a hefty dent inrepparttar consumers' wallet. For many Internet shoppers they are key to finding that inspired birthday gift or Mothers Day present. For online retailers they can also be heaven sent. A good listing within a high profile shopping directory could berepparttar 125179 make of your e-commerce site.

Many surfers first port of call when looking to shop onrepparttar 125180 web is their favourite engine. Lycos, Yahoo, Excite all have shopping guides. But how comprehensive are they? Do they independently review stores? Shamefully it appears not in many cases. Many engines work closely with partner retailers to gainrepparttar 125181 lion's share ofrepparttar 125182 traffic, which can often mean a big spend and a hefty dent inrepparttar 125183 retailer's wallet. But what about those retailers with smaller budgets, or in some cases none at all?

Specific shopping directories such as ShopsOnTheNet.com, ShopNow etc, play a vital role in bringing traffic to online stores. Games Direct a UK based PC games retailer that works closely with shopping specific directories and price comparison services has increased its traffic and customer registrations by over 200%. The moral ofrepparttar 125184 story being that once your e-commerce site is listed with shopping specific directories you are opening yourself up to a core group of web surfers that actually want to shop online. Many registered users of directories receive tailored e-mails updating them onrepparttar 125185 latest shopping sites and product innovations according to their personal profile. The question is, can you afford not to have your site listed with directories that announce e-commerce sites and products directly to seasoned Internet shoppers?

Building Your Business with FREE Tutorials

Written by Terri Seymour

If you have an online business, no matter what it pertains to, a great way to promote yourself and your business is by sharing your knowledge. One way of doing this is be preparing free tutorials for people to read and learn from. By doing this, people will come to think of you as an expert in your field. When they need advice, products or services, you will berepparttar one they trust and believe.

Divide your tutorial into four or five (or however many it takes) steps; then set them up at an autoresponder. If you sell home decorating items, you could set up a tutorial to paint a piece of furniture in this manner:

Step 1 - Preparingrepparttar 125178 Piece Step 2 - Choosingrepparttar 125179 Right Paint Step 3 - Paintingrepparttar 125180 Piece Step 4 - Maintenance

After you divide these into steps, set it up atrepparttar 125181 autoresponder forrepparttar 125182 each step to be sent out two or three days apart. This works better than one complete mailing because it keeps your name and business inrepparttar 125183 mind ofrepparttar 125184 prospective customer longer and he will be more likely to buy your products.

Free Autoresponders:

http://www.getresponse.com/?34218 http://newbieclub.com/cgi-bin/sgx/d.cgi?ottofree-web_success http://www.sendfree.com/ http://www.aweber.com/

Have a look at these and decide which you prefer. If you don't like any of these, there are plenty more.

Cont'd on page 2 ==>
ImproveHomeLife.com © 2005
Terms of Use