DO YOU BELONG TO A LINK FARM?

Have you bought into whole "link farm" scam in an effort to increase your inbound links so that you can get higher placement in Google and other engines that give you credit for number of links to your site? linkstoyou.com is one that first comes to mind, but like all good scams it has many imitators. The theory is that everyone posts links from their "link swapping page" with every other member and that way everyone gets to be #1 in their category at Google, AltaVista and others. Sounds pretty clever, doesn't it? Cheating is always easier than doing work. Besides, there are so many "search engine gurus and experts" telling everyone how much money they are making by cheating. If you got suckered into Link Popularity scam, try to get out as soon as you can. It may not be soon enough since your link is spread around on pages you can't access to remove your link, but it can't hurt to try.

'Set' your Products to Sell

"'Set' your Products to Sell" If you spend any length of time selling products on Internet, you’re going to find out that it’s very hard to sell “very low priced” products.

What? Why is that? You’d think that people would LOVE to pay Very Low Prices for products! Well, that’s true, when they’re getting value for their money. But there is one thing that will make your customer back up so fast, they’ll have to make a “beeping” noise, like a big truck in reverse: Shipping charges. Ah, yes. Shipping Charges. The bane of Internet Retailer. Ground shipping, air, motor freight. Residential delivery surcharge. Shipping insurance charge. Signature release charge. They get you coming and going. (Literally!). We sell brand name products on Internet using Drop Shipping method. We have genuine wholesale distributors who will fill our single-item orders by wending products we sell DIRECTLY to our customers from warehouse, with our business name on package. Very low cost and effective. BUT…they still have to charge us shipping, which means we still have to charge our CUSTOMERS shipping. Normally, that’s just fine. Internet customers understand shipping charges, and with most products, it’s not even an issue. However, what happens when you have a site that sells an “accessory” type product that goes along with your general product line, but only costs about $5 retail? A customer comes along and wants to buy that inexpensive accessory, but during process of completing order, they realize they are going to have to pay about $7 in shipping. Ouch! $12 for a $5 accessory? Don’t think so. So what do you do? Are you going to deprive your customers of “accessories” that go along with your general product line, and possible lose that customer’s attention for good? Not your first choice, is it? There’s a way around this problem for many types of products. Suppose your site sells those cool Velcro-type dart boards that parents love to give their kids, because Velcro tips won’t put holes in walls, or in other kids either, for that matter. The dart boards come with a supply of plastic darts. However, we’re talking about KIDS here. Plastic darts break. They disappear. They go running off down road taped to tail of neighbor’s cat. Someday, little Johnny is going to want to play darts with a Dart Set that has no darts. There will be crying involved; I have three kids and a grandson, and I know that sound.