Written by Tim North

Not sure what's involved in getting a web site started? Well, there are really only three ways to go about it. In this article, I'll provide an objective review ofrepparttar strengths and weaknesses of each approach.

(a) The DIY solution: Create and maintain your web site yourself by using software such as Microsoft FrontPage or by writing repparttar 134658 HTML directly.

(b) The half-n-half solution: Have an external party createrepparttar 134659 web site. You then dorepparttar 134660 regular updating ofrepparttar 134661 site yourself.

(c) The full outsourcing solution: Have an external party create and updaterepparttar 134662 site.


ADVANTAGES * This isrepparttar 134663 cheapest solution. You don't need to pay any fees to consultants. * If you enjoy being creative this could be an enjoyable and rewarding activity. * You'll have complete control over your web site's "look and feel." * There's no chance of a consultant handing you a site that isn't what you wanted.

DISADVANTAGES * DIY sites often look amateurish. This can turn away customers. * DIY sites often have poor navigation controls. In a well-designed site,repparttar 134664 user should be able to find what they want in seconds. Achieving this is not as easy as it sounds. * You'll need to obtain some suitable software and then spend time learning how to use it -- perhaps a lot of time. * You will need to learnrepparttar 134665 arcane secrets of effective META tags, JPEG compression, browser compatibility, FTP clients, loading speed and more if you wantrepparttar 134666 site to perform well.

SKILLS NEEDED * Patience: This will all take time. * Good PC skills; e.g. a familiarity with both text and graphics applications. * Technical skills orrepparttar 134667 willingness to acquire them. * Graphic design and page-layout skills.


ADVANTAGES * You'll need far less technical knowledge. * The graphic design, page layout and navigation elements ofrepparttar 134668 site will all be done for you thus avoiding many ofrepparttar 134669 pitfalls that strike amateur designs. * A consultant will probably producerepparttar 134670 site faster than you can. * If you haverepparttar 134671 skills (andrepparttar 134672 desire) to updaterepparttar 134673 site yourself, this may berepparttar 134674 best trade-off between price, speed and professionality.

How Active is Inter-Active?

Written by Stefene Russell

"Interactive," like "post-modern," is an impressive word, though no one precisely knows what it means. This can be confusing--not to mention annoying-butrepparttar lack of a clear definition provides a good launching point for brainstorming.

We'll leave "post-modern" torepparttar 134657 Derrida theorists. What does interactive mean, then? Let's break it down into components: "inter," means through (a relationship is established between two objects) and "active," means it actually does something. Using this definition, a simple email form becomes "interactive." The user acts uponrepparttar 134658 form, andrepparttar 134659 form sends mail. Simply put, it'srepparttar 134660 cyber version of conversation: exchange in all its forms. You just wantrepparttar 134661 user to leave feeling as if they received something, whether that is a return email, a bit of trivia, or a slideshow.

Most of us (including myself) are used to thinking of "interactive" as a Rube Goldberg whiz-bang collection of interactive flash features or auto-checking radial-dot forms that are smarter than we are. Of course, this causes us to pushrepparttar 134662 concept of "interactive," out of our heads, because it sounds too complicated to be bothered with. But believe me, it's worth pondering (and implementing) at least a few interactive features.

Here's a short list of ways to make your site more interactive without drastically increasing download times, or giving yourself a migraine as you attempt to decipher a complicated audio/video/bell and whistle software package.

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