A problem for all new webmasters has always been SEO or search engine optimisation.

The problem starts with age-old question of how do I design my website so people can find it?

Lets assume that you have an idea for a website that will enable you to make a bit of extra cash, you have a product of your own or you have an affiliation you believe in and you want to make sure that people searching for your product will find your site over your competitors.

How do you start?

Step 1

KEYWORDS

Finding right keywords for your product is vital, right keywords on your site will mean difference between being found and not being found. How do we find these keywords and how do we use them?

First stop is a visit to wordtracker.com

Using trial version should be enough.

Let’s say that you sell widgets, type widget into box and you will get this;

1. widget

2. apple

3. Apple

4. widgets

5. synastry

6. Macintosh

7. security

Clicking on word widget on top of this list will bring up another list that contains word widget.

Lets take a look at top 5 on that list.

Keyword Count Predict Dig

widget 154 132

widgets 120 103

widget world watcher 26 22

desktop widgets 22 19

definition for a widget 19 16

Is it competetion? Is it crazy search engine algorithms?

It's neither of these things! The 2 biggest reasons are:

1) You have a lack of knowledge - I'm sorry to be blunt 2) You are not using right tools

This should actually make you feel better for a moment - because now you can logically do something about it rather than "spinning your wheels"

Let's assume you are at point a and you want to get to point b.

Getting there requires a map. The map is basically a traffic plan.

So first step is to have a definite traffic plan and then DO plan.

The second step is utilize additional tools to 'turbocharge' your plan.

These two techniques combined will attract traffic to website - real traffic, targetted traffic and ongoing traffic.