Everyone is an expert at something.

It’s true, everyone has many years of experience at something. Maybe you have been in a job for past 20 years and know just about every aspect of it, or maybe you’ve been making paper airplanes as a hobby for just as much time. Either way, you have 20 years of knowledge about something that others could be looking for information to read on those topics. Maybe you have already built a web site taking advantage of that knowledge and are looking to use it as a means to make a living, or maybe it’s about a hobby and you want to make a living with that. Either way, each of us has valuable knowledge that other people might want. Why not take some time, sit down and think about your business experience or hobby, and then write some “How To” articles about it? If you have a web site that already uses that hobby, or work experience, then it is a good way to add content to your web site, and it’s also a good way to help you get those inbound links you need to increase your rankings.

Using Knowledge to Gain Link Popularity through Article Writing.

Let’s say you have 20 years of experience with a company where only thing you did was to conduct interviews to hire new employees. Let’s further say you were so good at this that it was only thing your company wanted you to do. Because your results were so good, it’s only thing you did do. Maybe your prospects always worked out and were some of hardest and most competent workers your company ever hired. You could write some articles on how to interview job candidates to get best employees, or maybe write articles telling job seekers what companies are looking for in their potential employees. If you have a web site for job seekers, or a web site for learning how to interview employees, you could then use articles for additional web site content. It’s already a known and proven fact that search engine spiders can be conditioned to visit your site more often through your patterns of adding content. The more often a site updates, more often spiders come to visit. The more often they visit, better chances that your web site will begin to jump in rankings because it is viewed as a fresh content site that updates frequently and would be more valuable to visitors.

Some might think there are just some topics so vague or uninteresting that it wouldn’t be worth writing anything in that topic area, but professionals know there are readers for almost any topic area, and no one topic is to be avoided because of poor readership. It all comes down to your writing style, ease of reading, and your credibility. If you can write gripping content that pulls your readers in and informs them, then it doesn’t matter what you write about. In end, reader will be looking for you and not your article. This is not something that happens over night. It takes a lot of writing and a lot of time to hone your skills to that point. It takes writing daily and forcing oneself to try different topics. It’s good to start out with what you like, but to become a professional and have flexibility, you have to write about other things too. Not only will this experience help you become a more professional writer, it will also help to develop your communication skills in written format. As you continue to use better forms of writing and grammar, you will begin to write content pages for your site that rank better with search engines. It’s a win-win situation all way around.

Articles to Increase One-way Inbound Links and Web Site Ranking.

Speaking of those rankings, that reminds me of those one-way links I spoke about earlier. After you write your article, you can submit it to other places online which will post it to their web site, offer it to other web sites as free content, or both. Most of these places will allow you to submit your own information for an “Author’s Box” or “Author’s Bio” area which they publish at bottom of each article. These are things like information about you, your web site, and LINKS you can add back to your site. There you go, instant high quality in-bound links without need to add other web site’s link to yours, no begging, no paying extortion amounts of fees for an ad, just good old fashioned content to promote your own abilities and web site. It’s easiest way to get a one-way in-bound link to your site IF you can develop your writing skills and your content viewed as valuable to another web site. If you write garbage, your information isn’t credible and is full of factual holes, or your writing puts people to sleep, then chances are that your articles aren’t going to do anything more than waste your time. That’s why it’s critically important to get into habit of writing often and learning flow of your chosen language.