Cross cultural consultants generally have a broad knowledge and experience of two or more different cultures. This knowledge is then employed to assist companies and individuals overcome challenges brought about through cross cultural differences in business. Areas in which assistance is needed may range from relocation briefings to company mergers or management techniques. The ability to diagnose and treat cross cultural problems is developed through their experience in a number of different fields.

Academic Knowledge

Cross cultural consultants will generally have an academic background either in specific courses such as ‘Cross Cultural Communication and Trade’ or ‘Cross Cultural Psychology’ or in related courses such as ‘International Relations’ or ‘Business Studies’. Their studies will equip them with academic skills and knowledge of field that will later be applied in business context.

Business Know-how

The Company is owned and operated by Madison Touche Incorporated, Implix Ltd and CEE-Kay.

The strong growth of Madison Dynamics, Inc (MDI) is being subject of intensive discussions in common Blogs of net. It seems that MDI is taking profit of some of main trends in Internet World.

o Teleconferencing over Internet: an increasing number of companies is using "Teleconferencing" in order to cut costs in terms of Telephone and Travel.

o The "Home-Business" Boom: more and more Internet Home-Business are created with goal to reach financial independence. Since MDI bases it´s complete sales strategy on Multi Level Marketing (MLM), number of affiliates is growing on a daily basis. Since it´s launch in Spring 2004, more then 68.000 Affiliates have joined MDI (the number is estimated by affiliate numbering provided by MDI).

MDI´s products seem to satisfy well current demand of "High-End" products on Internet. While MDI´s iCON Communicator satisfy demand of Internet Communication for Business Teleconferences, IPROBuilder provides a comprehensive solution to build a "ready to use" Commercial Website inclusive integration of Credit Cards.

---------------------------------- The Products ----------------------------------

MDI´s current Product line bases on three main Software solutions oriented to different market segments:

1) iCON Communicator(TM): use latest VoIP (Voice Internet Protocol) Technology to achieve best sound quality allowing Business Teleconferences over internet with integrated Multimedia Content support.

2) iPRO Builder(TM): An user-friendly Website Builder to create Commercial Websites including most relevant features for a successful e-Commerce Site, including Mailing List and Newsletter Support, Credit Cart processor and Webhosting. No especial technical skills are needed.

3) iPRO Talk(TM): A powerful Marketing Tool allowing to integrate Human Voice and Sound to websites. The solution includes also to option to send Audio Postcards.

It is obvious that this product line is intended to satisfy demands of wide variety of market actors. While iCON Communicator could be used also by Large Companies to cut their communication costs, iPRO Builder satisfy demand of well designed, profit building websites for Small and Medium Businesses (SMB). The iPRO Talk(TM) is used mainly to enrich marketing messages by including high quality sound.