Create Your Own Sell Them Hard Sales Letter

Written by Eduardo Queiroz

Don't fool yourself. You can write a sales letter that demands people hand over their money simply by learningrepparttar secrets ofrepparttar 101100 pros.

Following is a simple plan that if you follow, can make your sales letters hook visitors and lead them downrepparttar 101101 road to whichever destination you want.

To start, write a headline that hooksrepparttar 101102 visitor. If you're creating a website sales letter, this should be in bold print andrepparttar 101103 first thing your visitor sees.

If you're creating a sales letter for an e-mail ad, then your subject line will berepparttar 101104 hook that grabs them and makes them openrepparttar 101105 e-mail to read more.

Point blank, your headline needs to make a promise. Write your headline withrepparttar 101106 guarantee that ifrepparttar 101107 reader invests repparttar 101108 time then they'll be rewarded with finding out howrepparttar 101109 promise will work for them.

Second, you want to leadrepparttar 101110 reader further into your sales letter by expanding onrepparttar 101111 subject of your headline. Your first paragraph in your sales letter's body needs to further entrancerepparttar 101112 reader by giving details of your promise, and outlining exactly how it's going to benefit them. So, I might write something like this:

"Inrepparttar 101113 next few minutes you'll discover how to gain instant access to my member's only area. Inside, you'll have instant access to fresh, up to date content, e-books, forums, and one on one consultation with marketing experts that can literally shoot your business into profit making overdrive!"

After leading them in,repparttar 101114 body of your copy should continue on with benefit after benefit directed towardsrepparttar 101115 reader and how it's going to help them solve a problem.

The First Words Out Of Your Mouth

Written by Jenean Matthews

The First Words Out of Your Mouth. By Jenean Matthews Copyright 2001

Advertising is such an important part of a business. If you don't getrepparttar word out about what you're offering you won't make money. There's plenty of opportunity to advertise on and offline line. When you meet someone in person you haverepparttar 101099 opportunity to speak with him or her verbally. The first words out of you mouth are very important. When you advertiserepparttar 101100 words in your ad are similar torepparttar 101101 first words out your mouth. Make them important.

How many ads have you seen in your lifetime? Some were very effective and may have even caused you to get more information or make a purchase. I guarantee you those types of ads aren't thrown together in a matter of seconds and put out there forrepparttar 101102 world to see.

It's important to spend time writing effective ads. You want repparttar 101103 readers to visit your site to get more information and eventually make a purchase. Next time you read an ezine or see advertisements don't by-pass readingrepparttar 101104 ads. You may think that you're not interested in other opportunities so you will skiprepparttar 101105 classified ads, but you're missing out on a learning experience. Readrepparttar 101106 ads and note how they make you feel. Are they good, effective ads? Why? Are they lousy ads? Why?

What makes a good, effective ad? If you can answer this question, you've just increasedrepparttar 101107 visits to you site. When using classified ads you have a limited time to get someone to view your site. That'srepparttar 101108 primary purpose.

Don't make obvious mistakes when writing your ad. @ Don't try to sell you offer in your ad. Think about this, would you walk up to a stranger and ask them to give you $20. The purpose ofrepparttar 101109 ad is to getrepparttar 101110 click.

@ Don't use unrealistic hype. Can you really believe you're going to make $1,000,000 next week? (If you do I have some land in Florida for you.;-))

@ Don't be so vague. Some ads don't give you a clue of what repparttar 101111 offer is about. Your asking someone to spend valuable time viewing your site at least give him or her a preview.

Listed below are ten things to consider and ask yourself when writing a good, effective ad, or reading ads for a learning experience. I've used some ofrepparttar 101112 ads from previous issues of my ezine, The Primary Spot (, as a demonstration.

1. IS IT BELIEVABLE? Can you really get guaranteed visitors, do you need them, and do you at least want to find out more details?

GUARANTEED VISITORS TO YOU WEB SITE! IT'S FREE! Each visitor will view your site for at least 30 seconds. That's enough time to create an interest, bookmark your site or open it up in another window to review at a later time. Get your site seen!

2. WHAT ARE THE HIGHLIGHTS OF THE OFFER? Before you accept a new job one ofrepparttar 101113 first things you want to know is what arerepparttar 101114 benefits. Are training and support good benefits?

The M.O.M. Team...Mothers ON A Mission DEDICATED to training, and supporting those who wish to own and operate their own HOME-BASED business while doingrepparttar 101115 things that matter to themrepparttar 101116 most. Free website and training. For free information, please visit our website.

3. WHAT IS IT? There's no guessing here.

Educational Software - Guaranteed To Improve Grades and Reduce Homework Time.

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