Profit From The Author Inside You by Roger C. Parker pdf format, 120 pages $37.00
I've reviewed a number of eBooks recently, and none of them excited me, but this one definitely did. If you've ever had slightest desire to write a 'How To' book, I urge you to read 'Profit From The Author Inside You'.
It's worth pointing out right at start that Robert Parker does know what he's talking about - he has written 24 books that have been translated into 37 languages and there are currently over 1.6 million copies of his books in print.
This book assumes that you offer some kind of professional service. Robert Parker argues that writing a 'How To' book is not an end in itself, but a means of positioning yourself as one of leading experts in your field. As Robert Parker shows, books possess "magical" powers - writing a book opens doors to speaking engagements, spinoff books, newsletters, columns, and hefty consulting fees.
I once knew a human resources expert in Australia and he was very good at what he did. But he used to complain bitterly that there were people with half his expertise earning 20 times amount he was. Why? Because they had written a book!
If you've always thought of writing as a painful process that requires a huge creative effort, you may be in for a pleasant shock.
Robert Parker shows that most successful (i.e. top-selling) 'How To' books are based on a formula - they are written in a 'paint by numbers' fashion.
The most exciting part of this book for me is a technique that Robert Parker calls 'Painless Writing'.
He urges you to throw out of window two very common (and unsuccessful) approaches to writing a book: Marathon Writing ("Getting away from it all" and dropping all other activities while you work on your book) and Linear Writing (trying to write your book from first to last chapter in an ordered sequence).