Oh Yes ..Colors! There are hot ones, cool ones, earthy colors, spiritual colors and every other shade in
rainbow! What colors should you use for your website?Though color combinations that would work for many decorating ideas are pleasing to eye, it doesn't mean they will work on web.
The reason is that combinations you use have to serve a twofold purpose: They should impart a general theme to your website and, more importantly, make it easy for your visitors to see and read.
The very high contrast between white and black, having opposite locations on chromatic scale, is good for standard paper books but not for Web! A good choice of colors as a tool in distribution of information, is something that should be given serious consideration.
The printed media's classical scheme of black lettering over a white background doesn't work well for Web content. Certain colors produced by glowing phosphor of PC monitors are very intense and tend to assault eyes with their potency, such as when you look at snow in bright sunshine.
The above reason is why many folks will print an eBook to study it: They can't take "white assault" from most monitors.
Application programmers and savvy web designers are discovering this harmful quality of monitors and are compensating by making backgrounds of their websites an off white/gray.
You can try this for yourself: read a page with an absolute white background and then same page with a very light gray or pastel background. See difference?
