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Not on page one of majors yet?
Elsewhere, I've written about getting on page one of major search engines with an article here: http://online-wealth.com/yahoosuccess.htm and relative ease of actually developing a website to do just that here: http://online-wealth.com/articles/getting_on_page_one.htm .
If process is so easy then, you may ask, why are there so many services touting their ability to "guarantee a top 10 placement" for your website?
The easy answer, of course, is that most people do not know how to go about designing a website that SEs drool over, and have even less knowledge about HTML coding required to display website on web. For a relatively easy approach to site building for yourself - and a fun one at that - go to this link: http://online-wealth.com/buildasite/ where you'll get help you need...and then some!
Of course, there are many services that will do job for you, and obviously, many of them do a good job. But again, if you're gonna do job yourself, you have a lot to think about...
First of all, however, just what do SEs drool about? Well, best phrase I can think of is "a website with themed relevance".
Meaning? Well, suppose you're an expert on sport of baseball, and you want to build a website that ranks in top ten SEs. Most of all, you want to have a site devoted to baseball rules and terminology - a narrow-focus topic, but still having broad appeal and relevance to all baseball players and fans (your target audience, naturally).
Well...a couple of days ago (it's June 18, 2001 today!) a quick search on a few of majors, for search term 'baseball rules and terminology'(the 'and' in phrase isn't required, actually), drew quite a mixed bag, thus :
Altavista: 17,115,664 Google: 8720 Excite: 1,621,610 Lycos: 5728 Northern Light: 6086
Now they were results when I entered above search phrase *without* quotes. When phrase is entered *with* quotes, results are markedly different, thus:
Altavista: Zip Google: 2 Excite: Nada Lycos: 1 Northern Light: 4
*By placing quotes around phrase, I forced SEs to find exact phrase somewhere in their databases.* However, not *one* of SEs returned exact phrase, which means it may not even exist anywhere on web.
Furthermore, when I enter same search phrase in one of meta-search engine (a fancy term that means it searches search engines), I get following:
Ixquick.com - Without quotes: 20,346. With quotes: 1.
And, just so that you know I haven't ignored one and only:
Yahoo.com - Without quotes: 2230. With quotes: 1
So...all of *that* means you have a golden opportunity to be number one in majors, with your baseball rules and terminology site.
Why? The first set of results ranged from many thousands to multi-millions, so how can that be beaten, you say? No problem - those first set of results covered *any* occurrence of 'baseball', 'rules' and 'terminology', so there were even sites for cricket, public administration, medicine, religion and goodness knows what all on results page I received!