Change Your Site Now!

Written by Holly Janion

Change your site! That's right, if you wantrepparttar edge in this highly competitive market, you need to change your site now!

In order to increase your traffic you need to changerepparttar 128056 content on your site to reflect current trends. By this I don't mean simply changing a few words, layout etc etc, I mean really changing it to keep ahead of your competition by providing services that people really want.

This by no means has to affectrepparttar 128057 theme of your site, you simply need to enhance it to provide additional much sort after services or products. If you're happy withrepparttar 128058 amount of visitors your site is currently receiving, and I doubt you are, then leave it as it is, but if you want more visitors, and you want your visitors to keep coming back, then read on!

Let's get torepparttar 128059 how's andrepparttar 128060 why's.


Firstly find out what people want, what they're really looking for. If you can offer this service or product, people are more than likely to buy it from you. Remember they're looking for it because they want it and if you provide it, chances are they'll buy it from you.

To find out what people are looking for go to a site like If you think you know whatrepparttar 128061 most popular search word atrepparttar 128062 moment is, you may be somewhat surprised when I tell you its MP3. That'srepparttar 128063 word now, but things change so fast in this technical age, you need to keep a close eye on this.


There are two major reasons for doing this. Firstly, if people want it and are looking for it and you consistently fill this need, you will soon establish a reputation for always being "hot". Makerepparttar 128064 most ofrepparttar 128065 current trends why they're happening. I am not talking about words that have always been searched for or products and/or services you would not want to associate your site with, but new and different trends. If you discipline yourself to check these trends on a regular basis, you can offerrepparttar 128066 desired services long beforerepparttar 128067 word is out and everybody else is doingrepparttar 128068 same thing. This is a major key to how successful you will be - act fast and stay ahead!.

In order to have your own site ranked well withrepparttar 128069 search engines, you need to have relevant keywords in your metatag area. What could be better than havingrepparttar 128070 most popular search words in your own metatags? Of course you would have to have that content on your own site. If people are searching for Holly Janion, and you have Holly Janion in your metatags, be sure to contain information on Holly Janion somewhere withinrepparttar 128071 content of your site. How many times have you looked for something viarepparttar 128072 search engines and visitedrepparttar 128073 sites to find they have nothing to do withrepparttar 128074 subject in hand. This is a dirty trick and won't dorepparttar 128075 webmaster any favors inrepparttar 128076 long run. Be professional, make sure your metatags correctly reflectrepparttar 128077 content on your site.

Search Engine 2000 Checklist

Written by James T Kendall

Check your web site for search engine readiness with this quick overview about what to do and what not to do for effective listing inrepparttar search engines. This list in and off itself is notrepparttar 128055 true path to millions of hits, but it can help you towardsrepparttar 128056 goal of appropriate, effective search engine listings.

- Keyword Phrases

Identify your most important keyword phrases and design your site around them. In our experience keyword phrases are much more attainable than individual keywords for a high search listing. In addition keyword phrases are more descriptive than single keywords so they produce more targeted traffic. For example "Handmade Furniture" is not only more descriptive than "furniture" but is also easier to getrepparttar 128057 top spot in search results.

- Title Tags

The title tag should berepparttar 128058 first thing afterrepparttar 128059 head statement and should say what you do, not who you are. In most search enginesrepparttar 128060 title of your document carries a lot of weight, in many they arerepparttar 128061 most important part of your document. Think of it this way - how many times do you think "Tamara's Terrific Teas" is searched for? A lot less than "organic tea", so which should be in your title tag.

- Where to Be Listed

We believe thatrepparttar 128062 most important place to be listed is in Yahoo! Pay very close attention torepparttar 128063 instructions and write a description with zero hype if you are lucky, you might get listed. Next we suggest getting all your pages listed inrepparttar 128064 Inktomi database that handlesrepparttar 128065 spill over search results for Yahoo! and also powers HotBot, Direct Hit, Canada, Anzwers, and others. Finally we suggest getting all pages listed in The Open Directory Project, AltaVista, Infoseek, Lycos, Excite, Northern Light in that order.

- Getting into Inktomi

We've noticed that it's easier to get listed in Inktomi if you submit your pages to Canada or Anzwers then if you try to add them to HotBot itself. If you get them intorepparttar 128066 Inktomi database they'll show up in HotBot searches in around 7 days.

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