Business Web Design Basics

Written by JC Anderl


Onrepparttar Internet,repparttar 134477 way your website looks reflects very heavily on your business. It is a fact of life that people judge other people byrepparttar 134478 way they look, andrepparttar 134479 cyber world isn't any different. Potential customers judge your online business byrepparttar 134480 way your website presents itself. Take a second and think about what type of impression is your site giving.

If you aren't satisfied byrepparttar 134481 image that your site presents, here are a few design aspects that you can possibly improve.

1. Graphics - Your business can't afford to have unprofessional looking graphics. All ofrepparttar 134482 pictures on your site should have a purpose and be related torepparttar 134483 page or section that it is placed on.

Moving or animated graphics can also detract fromrepparttar 134484 effectiveness of your site. Letrepparttar 134485 amateurs userepparttar 134486 neon green flashing banners screaming "CLICK HERE," your site will be much better off with clear, professional graphics.

2. Loading Time - Your whole site should have pages that load quickly. If you have a catalog of pictures on your site, be sure to make thumbnails that you can click for a larger picture. You should also specify width and height for all pictures. This way, all ofrepparttar 134487 text can load onrepparttar 134488 page because it knows whererepparttar 134489 pictures are going to fit without having to loadrepparttar 134490 pictures.

Atrepparttar 134491 very least, concentrate on making sure that your main entry page is quick loading. Web surfers are impatient, don't make them wait too long, because it only takes one click ofrepparttar 134492 back button and they may never see your site again.

How to Design a PopUp Window to Boost Opt-Ins

Written by Steve Shaw


I get many emails a month from people asking how to go about designing a popup window to extractrepparttar maximum number of opt-ins from visitors to their web site. In this article I outlinerepparttar 134476 seven essential steps you should take in your design of a successful popup:

1. PAY your subscriber

Okay, not literally PAY them, but you generally need to give something back in return forrepparttar 134477 visitor's name and email address.

For example, a free course, a free book, a free consultation, anything that's of VALUE to your visitors and of RELEVANCE to your web site or business. I see so many popups that just say 'Type in your name and email address here:' without giving anything in return for these details.

2. Make your headline SELL

The headline of your popup is incredibly important, as it's oftenrepparttar 134478 first part ofrepparttar 134479 popup window thatrepparttar 134480 visitor's eye is attracted to. If it doesn't interest them, they'll shut downrepparttar 134481 popup immediately.

What can you do to improve your headline?

You need to focus strongly onrepparttar 134482 BENEFIT torepparttar 134483 potential subscriber - tell them exactly how are they going to BENEFIT from giving you their name and email address. For example,repparttar 134484 following are all headlines suitable for my own site that offer a clear benefit torepparttar 134485 reader:

"Boost your Subscribers by 535%" "Discover Secret PopUp Techniques" "FREE Report: Exit PopUp Boosts Sales 110%"

You could emulate this type of benefit-laden headline for your own site.

3. Make it load QUICK

A slow loading popup is going to be a quickly closed popup! No visitor to your web site is going to sit around while your elaborate popup loads all your fancy graphics, they're just going to close it straight away - it's your job to CAPTURE THEIR INTEREST as soon as possible, and thereby prevent closure ofrepparttar 134486 window before you've made your offer, and hopefully get them to type in their details.

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