Business Letters: You Can't Live Without Them!

Written by From Vintage Literature

How To Write Letters That Win was published in 1909 and demonstrates how to build business letters that command attention, stir desire, and bring orders. It will show you how to putrepparttar personal touch into letter-handling inquiries, complaints, and collections. There are actual letters that have brought results included. The readers can see 247 vital pointers gathered from a study of 1200 actual letters.

Here a selection for you to read and put to use.

What isrepparttar 149210 most important factor inrepparttar 149211 transaction of your business? What medium playsrepparttar 149212 greatest part in selling your goods, collecting your accounts, keeping, you in touch withrepparttar 149213 other elements concerns and individuals-that make your business possible? Run your mind up and downrepparttar 149214 essentials in your every day work and lay your mental finger uponrepparttar 149215 one most indispensable.

You cant miss it. Itsrepparttar 149216 business letter.

The first claim on your attention each morning after you have hung up your hat and drawn a chair to your desk isrepparttar 149217 mornings mail. You run through it and you are back again inrepparttar 149218 hum of things. It has put you in touch withrepparttar 149219 run of your own affairs, just as your morning paper has laid before you a mental picture of whatrepparttar 149220 world did yesterday.

Now you take your turn and you dispose of each of those letters asrepparttar 149221 purposes and policy of your business dictate. Throughrepparttar 149222 medium of your replies and your own letters to others you buy and sell, you give directions, counsel and advice, you cover a thousand subjects-you playrepparttar 149223 whole game of business over your own desk. And all throughrepparttar 149224 medium ofrepparttar 149225 business letter.

If there has been one development inrepparttar 149226 past generation that has contributed more than any other to business growth it has beenrepparttar 149227 development ofrepparttar 149228 business letter. Letters-right letters-are no longerrepparttar 149229 mere stereotyped paper mediums of solicitation and acknowledgment. They are living, breathing personalities, with allrepparttar 149230 capabilities and characteristics ofrepparttar 149231 men behind them.

Forty years agorepparttar 149232 only letters that showed symptoms of red-blooded authorship were impassioned love missives andrepparttar 149233 opinionated chronicles of statesmanship. Then someone, somewhere, conceivedrepparttar 149234 idea that human interest could be woven into a business letter as well as into a personal message, that a business letter, after all, was but a personal message and that it was possible to talk to a man a thousand miles away inrepparttar 149235 same words that you would use if he sat beside your desk.

That discovery, developed, has of itself dissolved distance and placedrepparttar 149236 inter-relationship of business men upon a basis of courtesy and intimacy that no other could accomplish. And more important, it has made possiblerepparttar 149237 transaction of an enormous bulk of business at an insignificant fraction of what personal handling of it would have cost. Eighty-five million dollars in sales made by one house last year entirely by mail-that is a specific example of results.

Asrepparttar 149238 possibilities ofrepparttar 149239 business letter have been realized, it has leaped allrepparttar 149240 restricted boundaries of former usage. Todayrepparttar 149241 letter,repparttar 149242 right letter, remember-does whateverrepparttar 149243 personal representative can do. It sells goods, collects money, adjusts complaints, carries onrepparttar 149244 routine of business with allrepparttar 149245 efficiency ofrepparttar 149246 individual behind it.

Can Message Board Marketing Work For You?

Written by Lisa Packer

One ofrepparttar things that makesrepparttar 149194 Internet fun is allrepparttar 149195 message boards and forums. You can sound off about nearly anything, get and give advice, and even build a relationship or two.

But message boards can be great for another reason: They’re a free, effective place to market your business. You spend nothing but your time, but you make valuable connections with potential customers, and get your name out to members and guests alike.

With a link to your website included in your signature, you also can generate traffic. And, if those links are visible to guests, andrepparttar 149196 forum is indexed by search engines, those links may be counted byrepparttar 149197 spiders and improve your ranking.

Naturally, there are rules to follow if you want to effectively add forums to your marketing arsenal.

First of all, choose wisely. Keeping up to date with forum happenings takes time, and you want to makerepparttar 149198 most of it. So be sure you are posting on message boards that are visited by your prospects. You’ll also getrepparttar 149199 most benefit from boards that allow you to put a link to your website in your signature, and that make those signatures visible to guests as well as members.

Your signature should contain a link to your site, as well as a tag line. Be careful not to be too pushy in your signature. A quiet link and your USP are more effective than a blatant ad.

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