Building up your own website to start your home businessWritten by heshuo
Your personal website is your sharp weapon for online business. Its quality decides your profit through your visitors and leads. If your website can not attract peoples’ eyeballs, you loss. So how to design a useful and effective websites? Like Yahoo, Google websites? At least at this moment for your business, there is no need for yours to be so diversified and mutil-topical. From general business angle instead of technical side, just keep your website simple and easy to follow. Also, you can get some idea about style, just visit: http://www.Zhoozle.com/pips.html What is first impression when you first see that? Easily to get main topic of webpage, that is, it is a tool about building up an online website. So, this kind of style is simple and clear and easy to catch people’s eye balls. Your website is your ID in internet, you must and you have to have a effective website for your business. That is, your website need to have a very clear topic to catch visitors immediately, don’t confuse people by full of mess pictures, focus on your business programs and bright light it or them, also, provide feedback address for people to enquire about this business and for you to follow up. Also, leave your name and picture on website to increase creditability of business. Yes, it does work. Visitors will think that they are dealing with a real person, not Mickey Mouse. Also, you can enlarge useful function in your website, such as discussion forum for people tp develop same topic.
| | 30 Client Referrals or More -- How to Get ThemWritten by Daryl Logullo | Strategic Impact!
Do you get all of referrals you want? Most professionals don’t because they’re afraid. Afraid they’ll hurt their client relationships. Afraid they won’t cultivate any new business. Or afraid they’ll appear cheap or salesy. It’s an imagined psychological line in sand you’re afraid of crossing with people. It’s in a concept I teach called "D.V.”, or Damage Verge. You’re frightened that by bringing up word “referrals” you’ll push your clients, cross that line, and create damage. Let me give you an example. Of 5,200 investment and insurance professionals surveyed earlier this year by my firm Strategic Impact!, an overwhelming 79 percent said they rely on referrals as their primary source of new business. Eighty-three percent of those professionals had at least 100 clients. Yet median number of referrals they received from their clients over a 12-month period was just 6 to 12! That means that, on average, only about 10% of their clients were generating referrals. That’s horrible! And being passive causes it. If clients are your best source of new business then figure indicates a tremendous problem. The question is why? My answer is Damage Verge: A psychological barrier where you imagine worst possible thing will happen if you ask a client for a referral. Before you can even think about how to bring subject up, your brain kicks into warp speed and says, "I can't ask them for a referral; they might get mad at me. . . feel upset. . . be uncomfortable. . . [insert your excuse here]. . . or worst yet, they'll just say, 'No!'" What I'm referring to is nothing more than your conscious mind gets into act, and you wrongly start envisioning that worst-case scenario coming to life. You see yourself offending someone, being presumptuous, asking wrong way, feeling embarrassed, and finally ruining a prized relationship. Four ways to break through 1.Be more in tune to your client's communication style. The Damage Verge is different for every client and customer, depending on that person's communication style. Still other clients get instantly turned off, regardless of what you try to discuss with them. Understanding your clients' varying styles of communication and receptiveness to your goal of building more business will go a long way in cultivating referrals.
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