Building Your Home Based Business WebsiteWritten by Charles Fuchs
A home based business, like any other business these days, needs a website to be successful. And fortunately, a home based business owner doesnít need major corporate dollars to build a great website to reach a much broader audience than is possible with conventional advertising and marketing methods.
In fact, a well-planned, well-designed website can be a home based business ownerís best friend.
The first thing that you need to do is to start planning your home based business website as soon as possible. A mistake that many home based business owners make is in waiting until their company is already up and running. This can cause problems because domain name should be on all offline marketing materials. It costs a great deal of money to have new letterhead, business cards and other printed materials redone to add domain name. Also, having a website adds substance and credibility to your home based business. So you want to plan your home based business website strategy as early as possible.
You also want to put a great deal of thought into your home based business domain name. In many cases, itís same as your business if name isnít already taken. This may not be best way to choose a domain name, however. You want to make it easy for prospective customers to find you, so you may be better off choosing a domain name that describes your home based business product or service accurately. The reason for this is that people who are looking for lawn care services are going to do a search for lawn care services, so domain name should relate as closely to that as possible. A hot trend these days is to put hyphens between each word of your domain name, but stay away from periods and commas.
When it comes to actually building your home based business website, unless youíre extremely knowledgeable about web development and design, itís a good idea to hire someone to do it for you. You can find many great web designers online who will build and host your website for a truly affordable fee. Many of these companies have templates you can use to design your home based business website yourself. Whichever method you choose, remember that you want your home based business website to look as professional as possible. And be sure to stay away from slow-loading graphics and flash. Web surfers arenít known for their patience and will leave a website if pages take too long to load.
Six Tips On Running A Successful Home Based BusinessWritten by Charles Fuchs
Everyone starts a home based business full of enthusiasm and high hopes. Unfortunately, day-in-day-out reality can turn out to be a little more than they bargained for. Failure doesnít have to be outcome, though. By following a these six simple tips, you can ensure your home based business is a success.
Plan for unexpected. It never fails that things are going along smoothly, then BAM, a home based business owner gets broad-sided with something they never dreamed would happen. It could be anything from a flooded basement where they have their home based business office to computer getting struck by lighteningóor just an electrical outage at busiest time of day. So take time to make back up plans for every eventuality. This doesnít mean you have to become pessimistic in your outlook, just that you have a backup plan for most any emergency that may come along. Having a plan means youíll be prepared just in case.
Have money put aside. When your home based business profits are pouring in, itís easy to let your spending get out of hand. Then when computer does get struck by lightening, you donít have money for needed repairs. So you need to put aside some money each month while youíre growing your home based business to help you through any bad times you may haveóand you will have them. Every business, home based or otherwise, has good times and bad. Having financial resources to see you through them is essential to keeping your home based business operating, and growing.
Use your time wisely. With a stay at home business, itís easy to get distracted by television, telephone and family. Itís also easy to let paperwork slide. A lot of home based business owners become like Scarlet in Gone with Wind and think thereís always tomorrow. What happens is when things pile up, a home based business owner can easily get overwhelmed. After all, thereís no one else to take care of things. So make sure you organize your time, make a scheduleóand stick with it.
Get and keep your office organized. Home based business owners donít have time to waste. And an unbelievable amount of time is essentially thrown away when you have to spend precious time looking for things. Organize your home based business office so that it maximizes your efficiency. Little things like making sure you always have a pen and paper by phone can save an enormous amount of time. Also, having a good filing system is vital for same reason: time you spend looking for things you need is time you could be spending attending to business.