If you're marketing your own product on Internet, you can dramatically increase your sales with an affiliate program.
An Affiliate program will enable you to recruit an unlimited number of individuals to sell your products. The key to obtaining affiliates is to offer a nice commission for each sale. The higher commissions, more affiliates you'll recruit.
There are thousands of affiliate programs on Internet. In order to be successful, you must sell your affiliate program just like your product. In other words, your affiliate letter should be written like a sales letter. You must persuade your visitors to join your affiliate program by packing your affiliate sales letter with benefits. Tell them exactly what your affiliate program will do for them, how much commission they will receive and make sign-up process simple.
One Tier Verses Two Tier
One tier affiliate programs pay commissions on one level. For each sale an affiliate makes, they will receive a commission. For example, if you offer your affiliates 30% commission and your product sells for $39.99, for every sale your affiliate makes, they will receive a $12 commission.
Two tier affiliate programs pay commissions on two levels. Affiliates will receive a commission for each sale they make and for each sale their recruits make. Two tier affiliate programs usually divide commissions over two levels. For example, if you want to give your affiliates a total of 30% commission for each sale, you would offer 20% commission on their first level sales and an extra 10% commission for second level sales. If your affiliate makes a $39.99 sale, they would receive a $8 commission. If one of their recruits makes a sale, they would receive an additional $4 commission.
Increasing Affiliate Sales
Nobody knows more about your product than you do. Provide your affiliates with banners, sample ads, articles or anything that will assist them in making sales.
To further increase sales, create an ebook that is directed towards your target audience and allow it to be freely distributed. This ebook should be packed with valuable information and, at same time, used as a sales tool for your product. Customize a copy of your ebook for each of your affiliates and allow them to freely distribute it. You can customize ebooks yourself or purchase an ebook compiler that enables your affiliates to customize your ebook themselves. Not all compilers will allow customizations. I highly recommend Ebook Edit Pro. You can find it here: http://www.ebookedit.com
To keep your affiliates motivated, set up an opt-in list to enable them to subscribe. This list should be used to send information about new promotional methods, sales letters and articles to assist them in making more sales. This will not only increase their sales, but it will also enable you to keep in contact with your affiliates and introduce new products.
Setting Up Your Affiliate Program
When you're ready to set up your affiliate program, there are basically two options. The first option is to purchase an affiliate software program. Affiliate software will track your affiliate sales and enable your affiliates to view their stats. This option requires that you run your affiliate program and you are responsible for accepting payment and sending out commission checks.