Reciprocal links are becoming problematic, if you read recent articles circulating Web. Search engines are getting costly. Webrings can work if you have lots of room on a main page for posting, but it's getting difficult to find good size ones that will give you real traffic.

I've found a variation that is bringing increasing attention to my sites, and it allows me to share my interests with others and offer increased traffic to them. Have you heard of Top Sites, or Best Sites, lists? I love them. You go to a page that has a list of sites that specifically relate to your interest. Something like mini-directories. They have benefits that reciprocal linking used to have, without hassles. Something of a free advertising cooperative, actually.

I just visited Internet Movie Database ( http://www.imdb.com ) and looked up 'Dracula'. It listed 113 movies that have been made about Dracula. How can there be 113 movies about Dracula?!? To tell you truth, there are actually more, but titles just didn't show up in a search on 'Dracula'.

The oldest movie I could find in list was made in 1922. Although it was a silent movie, it looks like it was made in Germany. It wasn't really a movie version of original novel, but it was certainly based on novel.

And in 81 years since then, at least 112 more movies were made based (in some way) on that same novel.

Obviously, people like novel, or at least idea behind it. So people have tried to put it on screen. And they've done it in countless different ways.

Stay with me. There's a marketing lesson here.

Let's look at all of different markets that Dracula has catered to. Originally, novel was transformed into a movie for people who like movies. Great idea.

Later, Dracula movies were made in different languages, to cater to different markets that don't speak same language.

Dracula père et fils Drakula Istanbul'da and more.